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John Smythe asks what the concept of engagement means for employer and employee; tests whether and how it is different from internal communication and provides a practical framework for those who want to engage colleagues but need advice based on applied experience.  The book includes a tapestry of reports from organisations who are engaging their employees to drive performance and change. The author demonstrates how powerful models, developed from his work at SmytheDorwardLambert, his time as an organisational fellow with McKinsey and Company, and his consultancy with Engage for Change, can be used to take this process forward in any organisation.  The Chief Engagement Officer is a highly readable guide to the revolution that is needed in employee communication and organisational leadership from one of the most experienced and well-regarded experts on employee communication.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49545584673041,"sku":"GOR001423863","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50111671402769,"sku":"CIN0566085615VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50357510668561,"sku":"CIN0566085615G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":51818075029777,"sku":"GOR010269143","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53368045666577,"sku":"GOR004707706","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0566085615.jpg?v=1751431510"},{"product_id":"corporate-reputation-book-john-smythe-9780712650595","title":"Corporate Reputation","description":"This book takes a look at an area which many companies neglect, but which is crucial to survival and success. This is the reputation of the firm - the way in which it is perceived by customers and clients, who, as research shows, are influenced by what they see as \"good\" or \"bad\" corporate behaviour. The most successful and enduring companies understand this and manage reputation like any other valuable corporate asset, in order to maintain customer loyalty and good employee relations. This process goes far beyond merely adopting a glossy programme of PR and slick advertising. It involves a genuine commitment to excellence in all aspects of corporate activity. The book details how to draw up, implement and manage the necessary programme of corporate communications both inside and outside the company.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49593818546449,"sku":"GOR001352093","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0712650598.jpg?v=1750912689"},{"product_id":"directory-of-grant-making-trusts-book-john-smythe-9781903991336","title":"The Directory of Grant Making Trusts","description":null,"brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49608136818961,"sku":"GOR001484210","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1903991331.jpg?v=1751314417"},{"product_id":"directory-of-grant-making-trusts-book-john-smythe-9781903991589","title":"The Directory of Grant Making Trusts","description":null,"brand":"WoB","offers":[{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49623416996113,"sku":"GOR002147235","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":52707359260945,"sku":"GOR001807157","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1903991587.jpg?v=1751092502"},{"product_id":"female-entrepreneurs-book-john-smythe-9781138337824","title":"Female Entrepreneurs","description":"The comparative numbers between male- and female-led start-ups are stark. Ninety-one per cent of venture capital money continues to fund businesses founded solely by men, with only one per cent of venture capital money invested in businesses founded solely by women. Yet being a female entrepreneur is not the preserve of Wonder Woman. It’s for every woman who wants to make it happen.   Female Entrepreneurs: The Secrets of Their Success encourages every woman who has dreamt of being an entrepreneur but hasn’t yet taken the leap to take the first steps towards realising her dreams – as well as encouraging every woman who has not yet thought about running her own business to consider it. Additionally, it encourages governments and the corporate world to recognise and embrace the huge value that female entrepreneurs bring to society and the economy.  John Smythe and Ruth Saunders reveal the secrets of the success of fifty-two female entrepreneurs. They outline wisdom and insights to inspire budding entrepreneurs to take the leap and offer practical advice on what to think about when setting your business up for success as well as when considering whether to scale. They also provide top tips on how to play to women’s inherent strengths and avoid the weaknesses women face – as well as how to stay sane and enjoy the journey. This practical, unique guide provides the encouragement, support and motivation any aspiring female entrepreneur could need to make those first steps towards the realisation of their ambitions.  John Smythe and Ruth Saunders are both entrepreneurs themselves and regularly advise start-ups on how to launch and scale up for growth.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49665194295569,"sku":"GOR011346698","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52675504013585,"sku":"NLS9781138337824","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/113833782X.jpg?v=1751441680"},{"product_id":"velvet-revolution-at-work-book-john-smythe-9781409443247","title":"The Velvet Revolution at Work","description":"What drives or delivers engaged people? Employers need to focus on creating the right conditions. Employers can't impose engagement: people need to choose to engage themselves. In The Velvet Revolution at Work, the follow-up to his best-selling The CEO: Chief Engagement Officer, John Smythe explains that the essential ingredient of the right conditions is a culture of distributed leadership which enables people at work to liberate their creativity to deliver surprisingly good results for their institution and themselves.  Using models, examples and anecdotes from his client research he goes on to demonstrate exactly how to design an engagement process; one that is integrated with your business strategy and that is sustainable.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49946225836305,"sku":"GOR006477755","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1409443248.jpg?v=1751240511"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-john-smythe.oembed","provider":"World of Books ","version":"1.0","type":"link"}