{"title":"Jonathan Auerbach","description":null,"products":[{"product_id":"weapons-of-democracy-book-jonathan-auerbach-9781421417363","title":"Weapons of Democracy","description":"Following World War I, political commentator Walter Lippmann worried that citizens increasingly held inaccurate and misinformed beliefs because of the way information was produced, circulated, and received in a mass-mediated society. Lippmann dubbed this manipulative opinion-making process \"the manufacture of consent.\" A more familiar term for such large-scale persuasion would be propaganda. In Weapons of Democracy, Jonathan Auerbach explores how Lippmann's stark critique gave voice to a set of misgivings that had troubled American social reformers since the late nineteenth century. Progressives, social scientists, and muckrakers initially drew on mass persuasion as part of the effort to mobilize sentiment for their own cherished reforms, including regulating monopolies, protecting consumers, and promoting disinterested, efficient government.  \"Propaganda\" was associated with public education and consciousness raising for the good of the whole. By the second decade of the twentieth century, the need to muster support for American involvement in the Great War produced the Committee on Public Information, which zealously spread the gospel of American democracy abroad and worked to stifle dissent at home. After the war, public relations firms-which treated publicity as an end in itself-proliferated. Weapons of Democracy traces the fate of American public opinion in theory and practice from 1884 to 1934 and explains how propaganda continues to shape today's public sphere.  The book closely analyzes the work of prominent political leaders, journalists, intellectuals, novelists, and corporate publicists, including Woodrow Wilson, Theodore Roosevelt, Mark Twain, George Creel, John Dewey, Julia Lathrop, Ivy Lee, and Edward Bernays. Truly interdisciplinary in both scope and method, this book will appeal to students and scholars in American studies, history, political theory, media and communications, and rhetoric and literary studies.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50374259048721,"sku":"CIN1421417367G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":53175319167249,"sku":"CIN1421417367VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1421417367.jpg?v=1750826288"},{"product_id":"romance-of-failure-book-jonathan-auerbach-9780195057218","title":"The Romance of Failure","description":"This book explores the fictions of three 19th-century writers--Poe, Hawthorne, and James--in which the first-person narator is both the central actor and the retrospective teller of tale. Auerbach argues that the first person is an attractive but dangerous form of self-revelation that foregrounds fundamental problems of literary representation.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52148713881873,"sku":"NLS9780195057218","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780195057218.jpg?v=1757604411"},{"product_id":"oxford-handbook-of-propaganda-studies-book-jonathan-auerbach-9780199764419","title":"The Oxford Handbook of Propaganda Studies","description":"In addition to dealing with the thorny question of definition, the handbook will take up an expansive set of assumptions and a full range of approaches that move propaganda beyond political campaigns and warfare to examine a wide array of cultural contexts and practices.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52616792670481,"sku":"NLS9780199764419","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780199764419.jpg?v=1761528384"},{"product_id":"male-call-book-jonathan-auerbach-9780822318200","title":"Male Call","description":"When Jack London died in 1916, he was one of the most famous writers of his time. This book analyses the nature of his appeal by examining how the struggling young writer sought to promote himself in his early work as a sympathetic, romantic man of letters whose charismatic masculinity could carry more significance than his words themselves.","brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":53186061959441,"sku":"NIN9780822318200","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780822318200.jpg?v=1772375241"},{"product_id":"dark-borders-book-jonathan-auerbach-9780822350064","title":"Dark Borders","description":"Shows how politics and aesthetics merge in American film noirs made between the late 1930s and the mid-1950s; their oft-noted uncanniness betrays the fear that un-American foes lurk within the homeland.","brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":53490214142225,"sku":"NIN9780822350064","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780822350064.jpg?v=1777732159"},{"product_id":"body-shots-book-jonathan-auerbach-9780520252936","title":"Body Shots","description":"This original and compelling book places the body at the center of cinema's first decade of emergence and challenges the idea that for early audiences, the new medium's fascination rested on visual spectacle for its own sake. Instead, as Jonathan Auerbach argues, it was the human form in motion that most profoundly shaped early cinema. Situating his discussion in a political and historical context, Auerbach begins his analysis with films that reveal striking anxieties and preoccupations about persons on public display - both exceptional figures, such as 1896 presidential candidate William McKinley, and ordinary people caught by the movie camera in their daily routines. The result is a sharp, unique, and groundbreaking way to consider the turn-of-the-twentieth-century American incarnation of cinema itself.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":53521255006481,"sku":"NLS9780520252936","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780520252936.jpg?v=1778451715"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-jonathan-auerbach.oembed","provider":"World of Books ","version":"1.0","type":"link"}