{"title":"Lynn Serafinn","description":null,"products":[{"product_id":"7-graces-of-marketing-book-lynn-serafinn-9780956857804","title":"The 7 Graces of Marketing","description":"\u003cb\u003eIs Marketing making us ILL?\u003c\/b\u003e \u003cp\u003eCould marketing be making our society and our planet \u003cb\u003eILL\u003c\/b\u003e? That is the question marketer and coach Lynn Serafinn poses in this eye-opening, informative and inspiring read. A bold, holistic and often spiritual examination not merely of the world of advertising, but also of our entire world view, this book reveals how our relationships with Self, others, our businesses, our economy and the Earth impact every aspect of our lives. Addressing both the conscious and unconscious mechanics of marketing, Lynn shows the impact consumer culture has upon our health, our economy and the delicate ecological balance of our natural world. A book as much for the conscious consumer as the ethical business owner, this book shows why traditional ways of selling are ultimately doomed to fail, and how both business owners and consumers can begin to heal the world by embracing a new paradigm Lynn calls 'The 7 Graces of Marketing.'\u003c\/p\u003e \u003cb\u003eBrit Writers Awards Finalist\u003cbr\u003e eLit Book Awards Silver Medal in Humanitarian \u0026amp; Ecological Social Issues\u003c\/b\u003e \u003cp\u003e\u003cb\u003eBONUS GIFT: \u003c\/b\u003e On the last page of the book, there is a link to a page where readers can download 7 MP3s (over 10 hours of audio) from the '7 Graces Telesummit' with over 20 international speakers on the topic of ethical marketing.\u003c\/p\u003e PRAISE FOR 'THE 7 GRACES OF MARKETING \u003cp\u003e\u003ci\u003e'At last  Here's a brilliant reframe of marketing and selling. Lynn Serafinn offers a brave new world, where competition and scarcity give way to collaboration, abundance and greater connection among all humanity--and we still profit and prosper as we help each other. I love it '\u003c\/i\u003e\u003cbr\u003e \u003cb\u003e DR JOE VITALE\u003c\/b\u003e\u003cbr\u003e Author of \u003ci\u003eThe Attractor Factor \u003c\/i\u003eand \u003ci\u003eBuying Trances\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003e'This is what the world has been waiting for  Finally a marketing book that guides us out of fear, lack and limitation into love, prosperity and abundance.'\u003c\/i\u003e\u003cbr\u003e \u003cb\u003e ERIC PEARL\u003c\/b\u003e\u003cbr\u003e Author of \u003ci\u003eThe Reconnection: Heal Others, Heal Yourself\u003c\/i\u003e \u003c\/p\u003e \u003cp\u003e\u003ci\u003e'The world NEEDS this book  Lynn is ahead of the curve, and leading us toward how we will ALL look at marketing in the future.'\u003c\/i\u003e \u003cbr\u003e \u003cb\u003e RICHARD S. GALLAGHER\u003c\/b\u003e\u003cbr\u003e Author of \u003ci\u003eHow to Tell Anyone Anything\u003c\/i\u003e and \u003ci\u003eWhat to Say to a Porcupine\u003c\/i\u003e\u003c\/p\u003e ABOUT THE AUTHOR \u003cp\u003e\u003cb\u003eLYNN SERAFINN\u003c\/b\u003e is a certified, award-winning coach, teacher, marketer, radio host, speaker and author of the #1 bestseller \u003ci\u003eThe 7 Graces of Marketing\u003c\/i\u003e and \u003ci\u003eTweep-e-licious  158 Twitter Tips \u0026amp; Strategies for Writers, Social Entrepreneurs \u0026amp; Changemakers Who Want to Market their Business Ethically\u003c\/i\u003e. She is listed in the Top 20 of the 'Top Marketing Authors on Twitter' by \u003ci\u003eSocial Media Magazine\u003c\/i\u003e and was a finalist for the prestigious Brit Writers Awards. She also received the eLit Book Awards Silver Medal in Humanitarian and Ecological Social Affairs, as well as the Bronze Medal in Business and Sales.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eLynn's eclectic approach to marketing incorporates\u003c\/b\u003e her vast professional experience in the music industry and the educational sector along with more than two decades of study and practice of the spirituality of India. Her innovative marketing campaigns have produced a long list of bestselling non-fiction authors. Lynn is also the Founder of the 7 Graces Project CIC, a not-for-profit social enterprise created to train, support, mentor and inspire independent business owners to market their business ethically, serve society and planet, and restore all that is best about humanity.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49534476452113,"sku":"GOR006412849","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49632258359569,"sku":"GOR010323016","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51009800831249,"sku":"NIN9780956857804","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52657889706257,"sku":"NLS9780956857804","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0956857809.jpg?v=1751447801"},{"product_id":"tweep-e-licious-158-twitter-tips-strategies-for-writers-social-entrepreneurs-cha-book-lynn-serafinn-9780956857842","title":"Tweep-e-licious! 158 Twitter Tips \u0026 Strategies for Writers, Social Entrepreneurs \u0026 Changemakers Who Want to Market Their Business Ethically","description":"\u003cp\u003e\u003cb\u003eThe ONE social media marketing book you'll want to KEEP in your library even as the landscape of Twitter changes with time \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eNEW 2014 Edition packed with updated information and product reviews to reflect Twitter's recent changes of policy on automation.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eBRONZE MEDALIST eLit Book Awards in Business and Sales\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eUnlike any other book on social media you may have read, \u003ci\u003eTweep-e-licious \u003c\/i\u003e successfully marries practical 'how to' Twitter skills with a deep understanding of ethics, communication and human relationships. This is not just another 'tip book', but a \u003cb\u003ecomprehensive manual of ethical marketing strategies\u003c\/b\u003e that can help you build a motivated online network and create effective marketing campaigns for your book, business or social cause.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eIf you've tried Twitter but you never quite 'got' it, Tweep-e-licious  will help you: \u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eOvercome your Twitterphobia\u003c\/li\u003e \u003cli\u003eCreate an effective profile\u003c\/li\u003e \u003cli\u003eCreate a strong business platform\u003c\/li\u003e \u003cli\u003eUnderstand Twitter lingo\u003c\/li\u003e \u003cli\u003eIdentify, find and connect with your ideal audience\u003c\/li\u003e \u003cli\u003eLeverage the power of Twitter lists\u003c\/li\u003e \u003cli\u003eCreate and use hashtags\u003c\/li\u003e \u003cli\u003eAnd much more\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003eAND, if you already love Twitter but would like to take it to the max, you will find a wealth of information on: \u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eCreating compelling content\u003c\/li\u003e \u003cli\u003eBuilding strong Twitter relationships\u003c\/li\u003e \u003cli\u003eCreating collaborative marketing campaigns\u003c\/li\u003e \u003cli\u003eMonetising strategies\u003c\/li\u003e \u003cli\u003eAutomation tools\u003c\/li\u003e \u003cli\u003eTwitter contests\u003c\/li\u003e \u003cli\u003eCrowd funding campaigns\u003c\/li\u003e \u003cli\u003ePersonal sustainability\u003c\/li\u003e \u003cli\u003eRSS, expansion and influence\u003c\/li\u003e \u003cli\u003eAnd MUCH more...\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003ePLUS there's a list and commentary of over 100 useful resources\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGuided by a cutting-edge new marketing paradigm Lynn first introduced in her #1 bestseller \u003ci\u003eThe 7 Graces of Marketing\u003c\/i\u003e, \u003ci\u003eTweep-e-licious\u003c\/i\u003e will give you a deeper understanding of the unique world of online communications, relationships and human motivation so you can create high-quality, engaging content that creates the inviting kind of impact you -- as an ethical entrepreneur -- want to make.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eBONUS: \u003c\/b\u003e As a thank you gift for buying \u003ci\u003eTweep-e-licious \u003c\/i\u003e there's a LINK at the beginning of the book where you can download a free 90-minute \u003ci\u003eTweep-e-licious \u003c\/i\u003e audio class, a 1-hour Twitter Q\u0026amp;A session and other downloadable Twitter resources.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e\u003ci\u003eThis book is Robert Caldini's 'Influence' on steroids  \u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e SHELAGH JONES\u003cbr\u003e Founder\/CEO Spiritus Spiritual Marketing Directory\u003c\/p\u003e ABOUT THE AUTHOR \u003cp\u003e\u003cb\u003eLYNN SERAFINN, MAED, CPCC \u003c\/b\u003eis a certified, award-winning coach, teacher, marketer, social media expert, speaker and author of the number-one bestseller \u003ci\u003eThe 7 Graces of Marketing\u003c\/i\u003e and \u003ci\u003eTweep-e-licious  158 Twitter Tips \u0026amp; Strategies for Writers, Social Entrepreneurs \u0026amp; Changemakers Who Want to Market their Business Ethically\u003c\/i\u003e. 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