{"title":"Mark Buchanan Phd","description":null,"products":[{"product_id":"ubiquity-book-mark-buchanan-phd-9780609608104","title":"Ubiquity","description":"Why do catastrophes happen? What sets off earthquakes, for example? What about mass extinctions of species? The outbreak of major wars? Massive traffic jams that seem to appear out of nowhere? Why does the stock market periodically suffer dramatic crashes? Why do some forest fires become superheated infernos that rage totally out of control? \u003cp\u003e\u003c\/p\u003eExperts have never been able to explain the causes of any of these disasters. Now scientists have discovered that these seemingly unrelated cataclysms, both natural and human, almost certainly all happen for one fundamental reason. More than that, there is not and never will be any way to predict them. \u003cp\u003e\u003c\/p\u003eCritically acclaimed science journalist Mark Buchanan tells the fascinating story of the discovery that there is a natural structure of instability woven into the fabric of our world. From humble beginnings studying the physics of sandpiles, scientists have learned that an astonishing range of things-Earth's crust, cars on a highway, the market for stocks, and the tightly woven networks of human society-have a natural tendency to organize themselves into what's called the critical state, in which they are poised on what Buchanan describes as the knife-edge of instability. The more places scientists have looked for the critical state, the more places they've found it, and some believe that the pervasiveness of instability must now be seen as a fundamental feature of our world. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eUbiquity \u003c\/b\u003eis packed with stories of real-life catastrophes, such as the huge earthquake that in 1995 hit Kobe, Japan, killing 5,000 people; the forest fires that ravaged Yellowstone National Park in 1988; the stock market crash of 1987; the mass extinction that killed off the dinosaurs; and the outbreak of World War I. Combining literary flair with scientific rigor, Buchanan introduces the researchers who have pieced together the evidence of the critical state, explaining their ingenious work and unexpected insights in beautifully lucid prose. \u003cp\u003e\u003c\/p\u003eAt the dawn of this new century, Buchanan reveals, we are witnessing the emergence of an extraordinarily powerful new field of science that will help us comprehend the bewildering and unruly rhythms that dominate our lives and may even lead to a true science of the dynamics of human culture and history. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eFrom the Hardcover edition.\u003c\/i\u003e","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50111195152657,"sku":"CIN060960810XG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":52580270899473,"sku":"GOR006923132","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52831595364625,"sku":"CIN060960810XVG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/060960810X.jpg?v=1750977548"},{"product_id":"social-atom-book-mark-buchanan-phd-9781596910133","title":"The Social Atom","description":"\u003cp\u003eThe idiosyncrasies of human decision-making have confounded economists and social theorists for years. If each person makes choices for personal (and often irrational) reasons, how can people's choices be predicted by a single theory? How can any economic, social, or political theory be valid? The truth is, none of them really are. \u003cbr\u003eMark Buchanan makes the fascinating argument that the science of physics is beginning to provide a new picture of the human or social atom, and help us understand the surprising, and often predictable, patterns that emerge when they get together. Look at patterns, not people, Buchanan argues, and rules emerge that can explain how movements form, how interest groups operate, and even why ethnic hatred persists. Using similar observations, social physicists can predict whether neighborhoods will integrate, whether stock markets will crash, and whether crime waves will continue or abate. \u003cbr\u003eBrimming with mind games and provocative experiments, \u003ci\u003eThe Social Atom \u003c\/i\u003eis an incisive, accessible, and comprehensive argument for a whole new way to look at human social behavior. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eREVIEWS: \u003cbr\u003e...offer fascinating ways to approach worldly problems. - \u003ci\u003eUSA Today\u003c\/i\u003e Click here to see the full review from \u003ci\u003eUSA Today\u003c\/i\u003e \u003cbr\u003ebeguiling behavorial study...he's on to something big.-\u003ci\u003eBloomberg News\u003c\/i\u003e \u003cp\u003e\u003c\/p\u003eLikely the Blink or Freakonomics of 2007, theoretical physicist Buchanan's new book explains how we replicate the behavior of people we admire, and stick close to people with shared fundamental bonds such as ethnic heritage.-\u003ci\u003eTime Out \u003c\/i\u003e\u003ci\u003eChicago \u003c\/i\u003eEverything we think about why we do what we do is wrong because we can't help but think and act like individuals, understanding the world around us with anecdote and simple stories. But as Mark Buchanan brilliantly demonstrates with examples from the world all around us, there's a bigger force at work that explains the world far better. Surprisingly, th","brand":"WoB","offers":[{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50116862771473,"sku":"CIN1596910135VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":51922180571409,"sku":"GOR007225987","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":52107078992145,"sku":"CIN1596910135G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":52980674986257,"sku":"GOR007757068","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/B001PTG4FU.jpg?v=1750895097"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-mark-buchanan-phd.oembed","provider":"World of Books ","version":"1.0","type":"link"}