{"title":"Michael Attias","description":null,"products":[{"product_id":"cater-or-die-book-michael-attias-9780615650180","title":"Cater or Die","description":"Discover What Drives the World's Elite Earth Dogs to Work Are you interested in learning about the greatest terrier on earth? Have you heard about Patterdales and hunger to know more? Patterdale Terriers are the premiere earth-working terriers on the planet. Their talents and tenacious spirit are legendary and their fearlessness nature renowned among the initiated. The Great Patterdale Terrier is your key to educating yourself about this remarkable dog type. It will ground you in the history of the Patterdale Terrier, teach you what makes them tick, and guide you toward wonderful activities to share with these amazing creatures. Beyond being phenomenal hunting dogs, Patterdale Terriers are comical beasts. Forget what beliefs you may believe about other working terriers for they're simply is no substitute for The Great Patterdale Terrier","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50215604420881,"sku":"CIN061565018XG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50355428196625,"sku":"CIN061565018XVG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/061565018X.jpg?v=1751167614"},{"product_id":"cater-or-die-2nd-edition-book-michael-attias-9780692774816","title":"Cater or Die, 2nd Edition","description":"Cater or Die was written for today's operator. We are in a new economy. Catering is no longer an option if you want to do more than just survive in the restaurant business. Catering is a high return, low cost vehicle to increase your restaurant bottom line. The incremental sales can double your profits without adding on the overhead of a second location. Each catering job pays you to market your restaurant. Whether you do a lot, a little or absolutely zero catering, the new economy is making catering mandatory. Just look at all of your competitors and chains jumping on the catering bandwagon. Michael Attias took his 104 seat restaurant just outside of Nashville, Tennessee and build catering sales to over a million dollars a year. It took Michael over 10 years of trial and error, plus hundreds of thousands of dollars of investment, to create a perfect marketing system to help restaurants build a million dollar catering business. He is now the #1 authority of helping restaurant owners add or expand their catering business; sharing what really works from his personal lessons and those of his clients. Read Cater or Die, and you'll learn: How to put the catering sales funnel to work bringing in a steady flow of new catering clients without breaking the bank or requiring you add another full time job to your overcrowded plate (you'll walk away with five ideas you can implement tomorrow). Learn how to navigate the social media jungle and focus on those activities that will generate sales, not waste you time. You'll learn what to do when the phone rings to turn price shoppers into catering clients for life. You will get two must do's for all catering jobs. Revealed: the best practices touch point to turn catering clients into family members. Plus get a foolproof system to get lost catering clients back, and much, much more.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50358709354769,"sku":"CIN0692774815G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51006121672977,"sku":"NIN9780692774816","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":53070040105233,"sku":"CIN0692774815VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0692774815.jpg?v=1751136939"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-michael-attias.oembed","provider":"World of Books ","version":"1.0","type":"link"}