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A Harvard Business School student pays over $200 for a $20 bill. Washington, DC, commuters ignore a free subway concert by a violin prodigy. A veteran airline pilot attempts to take off without control tower clearance and collides with another plane on the runway. Why do we do the wildly irrational things we sometimes do? Drawing on cutting-edge research from the fields of social psychology, behavioral economics, and organizational behavior, brothers Ori and Rom Brafman reveal the dynamic forces that act on us repeatedly over time, affecting nearly every aspect of our personal and business lives. They show how we are sabotaged by loss aversion (going to great lengths to avoid perceived losses), the diagnosis bias (ignoring evidence that contradicts our initial take on a person or situation), and commitment (even when a plan isn't working, we are reluctant to change course). Weaving together colorful stories about dot-com millionaires, game show audiences, NBA coaches, and the US Supreme Court Sway tours the flip side of reason and points us toward a more rational life.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50385269326097,"sku":"CIN1598876295G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1598876295.jpg?v=1751309974"},{"product_id":"the-chaos-imperative-how-chance-and-disruption-increase-innovation-effectiveness-and-success-cd-9781622312481","title":"The Chaos Imperative","description":"\u003cp\u003ePeople and organizations tend to approach chaos as if it were an unruly beast something that needs to be reined in, or avoided at all costs. But what if there s a benefit to chaos? What if it s actually crucial for inspiring industry innovation? \u003cbr\u003eIn The Chaos Imperative organizational thinker and bestselling author Ori Brafman and management consultant Judah Pollack dramatically demonstrate how even the best and most efficient organizations from Fortune 500 companies to today s US Army can become more innovative by allowing a little unstructured space and contained chaos into their planning and decision-making. \u003cbr\u003eThrough their consulting work, they realized that while structure and hierarchy are essential both in large corporations and small groups, too much of either can stifle creativity. \u003cbr\u003eWeaving together stories and case studies with insights from areas as far-reaching as neuroscience, medieval history, and video gaming, Brafman and Pollack reveal how creating pockets of chaos within organizations can inspire the creative leaps that lead to new growth.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50396008644881,"sku":"CIN1622312481VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1622312481.jpg?v=1751310613"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-ori-brafman.oembed","provider":"World of Books ","version":"1.0","type":"link"}