{"title":"Sam Fullerton","description":null,"products":[{"product_id":"sports-marketing-book-sam-fullerton-9780071267632","title":"Sports Marketing","description":"Sports Marketing presents this field as a new discipline, helping readers gain a stronger understanding of how to apply marketing strategies and tactics within the sports marketing environment.    Sam Fullerton crafted this text to present the discipline of sports marketing in two broad perspectives. The first part of the text provides an introduction to the field of sports marketing and examines how marketers use sports as a platform for developing their strategies and tactics. The second part of the text provides detailed coverage of the marketing of sports products, increasing media audiences and live attendance, the selling of sports-related products, and more.    This is not simply a basic marketing text using sports examples. Sports Marketing fills a gap for this newly recognized course area by presenting a strong business perspective through its content. It looks at the economic impact of the industry and identifies an array of career opportunities for students interested in sports marketing. There is comprehensive coverage of how sports are used as a marketing platform and an abundance of real-world national and international examples to support the material.","brand":"WoB","offers":[{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49712732963089,"sku":"GOR013769863","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50438224707857,"sku":"GOR013951264","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0071267638.jpg?v=1751289500"},{"product_id":"sports-marketing-book-sam-fullerton-9781948426428","title":"Sports Marketing","description":"The Iranian People's Fada'i Guerrillas have received little dedicated scholarly investigation in the shadow of the Iranian Revolution. This unique collection combines scholarly analysis of the movement, with first-hand accounts from those within the movement, in order to shed light on the experiences, organisation and history of this group during the 1970's. \u003cbr\u003e \u003cbr\u003eThe volume is partly composed of eyewitness accounts from veteran Fada'i members on themes such as everyday life in safehouses, the activities of the small but active Fada'i representation abroad, the experience of Fada'i men and women who were subject to long imprisonment in the 1970s or perspectives on military organisation. \u003cbr\u003eAlongside these accounts are scholarly investigations into the various aspects in the history of the organisation, which cover elements such as its ideological foundations and political orientation, the importance of the Iranian labour movement in Fada'i thought and praxis and the impact of guerrilla activism in the arts.","brand":"WoB","offers":[{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50106092847377,"sku":"CIN1948426420VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50395731132689,"sku":"CIN1948426420G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ GARDNERS","offer_id":52954271547665,"sku":"NGR9781948426428","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1948426420.jpg?v=1751156556"},{"product_id":"sports-marketing-book-sam-fullerton-9780073381114","title":"Sports Marketing","description":"Sports Marketing presents this field as a new discipline, helping readers gain a stronger understanding of how to apply marketing strategies and tactics within the sports marketing environment.  Sam Fullerton crafted this text to present the discipline of sports marketing in two broad perspectives.  The first part of the text provides an introduction to the field of sports marketing and examines how marketers use sports as a platform for developing their strategies and tactics.  The second part of the text provides detailed coverage of the marketing of sports products, increasing media audiences and live attendance, the selling of sports-related products, and more.  This is not simply a basic marketing text using sports examples.  Sports Marketing fills a gap for this newly recognized course area by presenting a strong business perspective through its content.  It looks at the economic impact of the industry and identifies an array of career opportunities for students interested in sports marketing.  There is comprehensive coverage of how sports are used as a marketing platform and an abundance of real-world national and international examples to support the material.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50344278851857,"sku":"CIN007338111XG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/007338111X.jpg?v=1750876698"},{"product_id":"sexual-politics-in-revolutionary-england-book-sam-fullerton-9781526175908","title":"Sexual Politics in Revolutionary England","description":"Sexual politics in revolutionary England recounts a dramatic transformation in English sexual polemic that unfolded during the kingdom's mid-seventeenth-century civil wars. In early Stuart England, explicit sexual language was largely confined to manuscript and oral forms by the combined regulatory pressures of ecclesiastical press licensing and powerful cultural notions of civility and decorum. During the early 1640s, however, graphic sex-talk exploded into polemical print for the first time in English history. Over the next two decades, sexual politics evolved into a vital component of public discourse, as contemporaries utilized sexual satire to reframe the English Revolution as a battle between licentious Stuart tyrants and their lecherous puritan enemies. By the time that Charles II regained the throne in 1660, this book argues, sex was already a routine element of English political culture.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51033763676433,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51033766363409,"sku":"NIN9781526175908","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ GARDNERS","offer_id":52111192555793,"sku":"NGR9781526175908","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52615465795857,"sku":"NLS9781526175908","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1526175908.jpg?v=1781171606"},{"product_id":"sexual-politics-in-revolutionary-england-book-sam-fullerton-9781526195869","title":"Sexual Politics in Revolutionary England","description":"Sexual politics in revolutionary England recounts a dramatic transformation in English sexual polemic that unfolded during the kingdom's mid-seventeenth-century civil wars. In early Stuart England, explicit sexual language was largely confined to manuscript and oral forms by the combined regulatory pressures of ecclesiastical press licensing and powerful cultural notions of civility and decorum. During the early 1640s, however, graphic sex-talk exploded into polemical print for the first time in English history. Over the next two decades, sexual politics evolved into a vital component of public discourse, as contemporaries utilized sexual satire to reframe the English Revolution as a battle between licentious Stuart tyrants and their lecherous puritan enemies. By the time that Charles II regained the throne in 1660, this book argues, sex was already a routine element of English political culture.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ GARDNERS","offer_id":52111011053841,"sku":"NGR9781526195869","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":53025527169297,"sku":"NLS9781526195869","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":53036658196753,"sku":"NIN9781526195869","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781526195869.jpg?v=1757137471"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-sam-fullerton.oembed","provider":"World of Books ","version":"1.0","type":"link"}