{"title":"Sanjeev Bordoloi","description":"\u003cp\u003eExplore the captivating works of Sanjeev Bordoloi, a masterful storyteller weaving tales rooted in Assam's rich cultural tapestry. Discover novels that blend history, mythology, and modern dilemmas in a truly unique voice.\u003c\/p\u003e","products":[{"product_id":"ise-service-management-operations-strategy-information-technology-book-sanjeev-bordoloi-9781260092424","title":"ISE Service Management: Operations, Strategy, Information Technology","description":"The ninth edition continues to acknowledge and emphasize the essential uniqueness of service management. 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Written in an engaging literary style, based on research and consulting experience of authors, it focuses on service for competitive advantage and integrates technology, operations, and human behavior and the need for continuous quality improvement to be effective in a global environment. This edition continues to acknowledge and emphasize the essential uniqueness of service management.  The book is written in an engaging literary style, makes extensive use of examples, and is based on the research and consulting experience of the authors. The theme of managing services for competitive advantage is emphasized in each chapter and provides a focus for each management topic. The integration of technology, operations, and human behavior is recognized as central to effective service management. Emphasis is placed on the need for continuous improvement in quality and productivity in order to compete effectively in a global environment.  Each chapter begins with a vignette of  a well-known company to motivate the reader and illustrate the strategic nature of the topic to be covered. 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