{"title":"Srinivas Rao","description":null,"products":[{"product_id":"unmistakable-book-srinivas-rao-9781101981702","title":"Unmistakable","description":"Stop trying to beat everyone else. True success is playing by your own rules, creating work that no one can replicate. Don't be the best, be the only.   You're on the conventional path, checking off accomplishments. You might be doing okay by normal standards, but you still feel restless, bored, and limited.   Srinivas Rao gets it. As a new business school graduate, Srinivas's dreams were crushed by a soulless job that demanded only conformity. Sick of struggling to keep his head above water, Srinivas quit his job and took to the waves, pursuing his dream of learning to surf.   He also found the freedom to chart his own course. Interviewing more than five hundred creative people on his Unmistakable Creative podcast was the ultimate education. He heard how guests including Seth Godin, Elle Luna, Tim Ferriss, Simon Sinek, and Danielle LaPorte blazed their own trails. Srinivas blends his own story with theirs to tell you: You can find that courage too. Don't be just one among many-be the","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49515618238737,"sku":"GOR008761032","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50145197654289,"sku":"CIN1101981709G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1101981709.jpg?v=1751443814"},{"product_id":"audience-of-one-book-srinivas-rao-9781101981733","title":"An Audience Of One","description":"The creator of the Unmistakable Creative podcast makes a counterintuitive argument: By focusing your creative work on pleasing yourself, you can increase your productivity, happiness, and (eventually, paradoxically) the size of your audience. Creating for your own pleasure--whether you're writing a novel, composing songs, or painting a landscape--can seem pointless. It's tempting to focus on pursuing money and fame, rather than the process itself. But as Srini Rao warns, creating then turns into a chore that can harm your self-esteem and suck the pleasure out of life, rather than being a source of joy. Rao, host of the podcast The Unmistakable Creative, argues that we should counter this thinking by intentionally creating art for ourselves alone--an audience of one. In this book he shares the fascinating true stories of creatives who took this path, along with actionable tips and the research of creativity experts. You'll learn, for example: * How Oprah's intentional focus on her own work rather than the opinions of everyone else catapulted her into one of the most popular talk shows of all time. * How being process-driven can not only help you produce more work, but can make you happier outside of your creative time. * How to put together a creative team of rivals whose feedback can help you hone your craft and filter out useless feedback. By playing to an audience of one, we can find more happiness, increased productivity, and a greater sense of community.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50096905355537,"sku":"GOR009316329","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50828834668817,"sku":"CIN1101981733G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51150738227473,"sku":"CIN1101981733VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1101981733.jpg?v=1751420452"},{"product_id":"in-hanuman-s-hands-book-srinivas-rao-9780060736620","title":"In Hanuman's Hands","description":"\u003cp\u003eHitting rock bottom as a homeless drug addict, Cheeni Rao returns to his family to find the door locked. Behind it he hears his Indian immigrant mother sobbing, \"I can do nothing for you. You are now in Hanuman's hands.\" Hanuman, the Hindu monkey god, is his last resort. In Hanuman's Hands is a gritty, hauntingly beautiful memoir by Cheeni Rao, a young man born to a long line of Indian Hindu priests, who faced with the freedoms and temptations of life on an elite New England college campus, spirals down into a hedonistic nightmare of drugs, sex and crime. On his long journey to recovery and rehabilitation, he is magically guided by visions of Hanuman, the trickster monkey god of the Indian epic poem, the Ramayana. Bringing India wholeheartedly into America, Rao weaves his own story of Western culture clash with mythic stories of his Hindu ancestors who served in the ancestral temples of Kali.\u003c\/p\u003e \"This lyrical, haunting book is much more than just an account of Mr. Rao's descent into crack-cocaine addiction, criminality and homelessness on the streets of Chicago. Remarkably, he also weaves into his story fully realized visions of his Hindu ancestry. . . . In Hanuman's Hands beguiles.\"-Wall Street Journal","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50342866288913,"sku":"CIN0060736623G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0060736623.jpg?v=1750811579"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-srinivas-rao.oembed","provider":"World of Books ","version":"1.0","type":"link"}