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Whether you choose to read it in a week or in a single sitting, this is your fastest route to success:  - Sunday: Understand what strategy is and what it isn't - Monday: Understand what drives strategy and what strategy drives - Tuesday: Understand internal strategy - Wednesday: Understand marketing strategy - Thursday: Understand brand strategy - Friday: Understand competitive strategy - Saturday: Keep strategy going","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49552443310353,"sku":"GOR008303466","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53226057826577,"sku":"GOR012427656","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1473610346.jpg?v=1765447253"},{"product_id":"house-of-abraham-book-stephen-berry-9780618420056","title":"House of Abraham","description":"Berry gives us one of the most deeply human portraits of Lincoln ever presented. Steven M. Stowe, author of Intimacy and Power in the Old South For all the talk of the Civil War pitting brother against brother, until now there has never been a single book that traces the story of one family ravaged by that conflict. And no family could better illustrate the personal toll the war took than Lincolns own. Mary Todd Lincoln was one of fourteen siblings who were split between the Confederacy and the Union. The award-winning historian Stephen Berry tells their family saga with the narrative intricacy and emotional intensity of a novelist. The Todds struggles haunted the president and moved him to avoid tactics or rhetoric that would dehumanize or scapegoat the Confederates. Drawing on his own familial experience, Lincoln was inspired to articulate a humanistic, even charitable, view of the enemy that seems surpassingly wise in our time, let alone his. With brio and rigor, Berry fills a gap in Civil War history, showing how the war changed one family and how that family changed the course of the war. 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And no family better illustrates the personal toll the war took than Lincoln's own. Mary Todd Lincoln was one of fourteen siblings who were split between the Confederacy and the Union. Three of her brothers fought, and two died, for the South. Several Todds -- including Mary herself -- bedeviled Lincoln's administration with their scandalous behavior. Their struggles haunted the president and moved him to avoid tactics or rhetoric that would dehumanize or scapegoat the Confederates. By drawing on his own familial experience, Lincoln was able to articulate a humanistic, even charitable view of the enemy that seems surpassingly wise in our time, let alone his.\u003cbr\u003e In House of Abraham, the award-winning historian Stephen Berry fills a gap in Civil War history, showing how the war changed one family and how that family changed the course of the war.\u003cbr\u003e","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50000803561745,"sku":"CIN0547085699G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51003408875793,"sku":"NIN9780547085692","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":53414157582609,"sku":"CIN0547085699VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0547085699.jpg?v=1751040490"},{"product_id":"house-dividing-book-stephen-berry-9780199389964","title":"A House Dividing","description":"A House Dividing: The Lincoln-Douglas Debates of 1858 updates the Lincoln-Douglas debates for the sound-bite era. Instead of 100,000 words, this volume in the Dialogues in History series gives students 20,000 words from the debates. Rather than long, uncontested ramblings, it offers rapid-fire accusations and responses. Despite their reputations as intellectual heavyweights, Lincoln and Douglas were not above mudslinging; their arguments prove surprisingly studded with ad hominem attacks, political grandstanding, and gross appeals to the candidates' respective bases.Historians generally agree on Civil War causality: a disagreement over the right of slaveholding in the territories caused secession; a disagreement over the right of secession caused the Civil War. A House Dividing places these political disagreements at the center of the narrative. Watching the cut-and-thrust of past political theater draws students into discussions of the continued importance of the political process as the place where the national agenda is set and executed.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50346445340945,"sku":"CIN0199389969G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":52734605492497,"sku":"NIN9780199389964","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0199389969.jpg?v=1751323297"},{"product_id":"princes-of-cotton-book-stephen-berry-9780820328843","title":"Princes of Cotton","description":"\u003cp\u003eA rogue, a megalomaniac, a plodder, and a depressive: the men whose previously unpublished diaries are collected in this volume were four very different characters. But they had much in common too. All were from the Deep South. All were young, between seventeen and twenty-five. All had a connection to cotton and slaves. Most obviously, all were diarists, enduring night upon night of cramped hands and candle bugs to write out their lives. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eDown the furrows of their fathers' farms, through the thickets of their local woods, past the familiar haunts of their youth, Harry Dixon, Henry Hughes, John Coleman, and Henry Craft arrive at manhood via journeys they narrate themselves. All would be swept into the Confederate Army, and one would die in its service. But if their manhood was tested in the war, it was formed in the years before, when they emerged from their swimming holes, sopping with boyhood, determined to become princes among men. \u003cp\u003e\u003c\/p\u003eFew books exist about the inner lives of southern males, especially those in adolescence and early adulthood. \u003ci\u003ePrinces of Cotton\u003c\/i\u003e begins to remedy this shortage. 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It is a relative rarity for the correspondence of both writers in Civil War letter collections to survive, as they have here. Rarer still is how frequently and faithfully the two wrote, given how little they truly knew each other at the start of their exchange. As a romantic pair, Nathaniel Dawson and Elodie Todd had no earlier history; they had barely met when separated by the war. Letters were their sole lifeline to each other and their sole means of sharing their hopes and fears for a relationship (and a Confederacy) they had rashly embraced in the heady, early days of secession.\u003c\/p\u003e\u003cp\u003eThe letters date from April 1861, when Nathaniel left for war as a captain in the Fourth Alabama Infantry, through April 1862, when the couple married. During their courtship through correspondence, Nathaniel narrowly escaped death in battle, faced suspicions of cowardice, and eventually grew war weary. Elodie had two brothers die while in Confederate service and felt the full emotional weight of belonging to the war s most famous divided family. Her sister Mary not only sided with the Union (as did five other Todd siblings) but was also married to its commander in chief.\u003c\/p\u003e\u003cp\u003eHere is an engrossing story of the Civil War, of Abraham Lincoln s shattered family, of two people falling in love, of soldiers and brothers dying nobly on the wrong side of history. The full Dawson Todd correspondence comprises more than three hundred letters. It has been edited for this volume to focus tightly on their courtship. 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