{"title":"Ulrik Lehrskov-Schmidt","description":"","products":[{"product_id":"pricing-roadmap-book-ulrik-lehrskov-schmidt-9781544536309","title":"The Pricing Roadmap","description":"\u003cp\u003ePricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS products that never turned into great SaaS businesses.\u003c\/p\u003e\u003cp\u003e﻿\u003c\/p\u003e\u003cp\u003eThe Pricing Roadmap\u0026gt;teaches you how to design pricing models that both your customers and\u0026gt;your sales team will love. Learn how to: \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCreate packaging that makes your chief of sales high-five your chief of product\u003c\/li\u003e\n\u003cli\u003ePick pricing metrics that drive demand and expansion\u003c\/li\u003e\n\u003cli\u003eTap into every part of your customers' budget\u003c\/li\u003e\n\u003cli\u003eValidate new pricing before launch and migrate old customers\u0026gt;\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eWritten in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap\u0026gt;will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business-whether you're a startup, prerevenue venture, or an established market leader.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50390489858321,"sku":"CIN1544536305G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51036381479185,"sku":"NIN9781544536309","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1544536305.jpg?v=1751150524"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-ulrik-lehrskov-schmidt.oembed","provider":"World of Books ","version":"1.0","type":"link"}