{"product_id":"books-marketing-research-international-edition-by-alvin-c-burns","title":"Marketing Research, International Edition","description":"For undergraduate marketing research courses.     The \"nuts and bolts\" of marketing research.    Marketing Research gives students a \"nuts and bolts\" understanding of marketing research and provides them with extensive information on how to use it. Written at a level first-time marketing research students can understand, this text provides the fundamentals of the statistical procedures used to analyze data without dwelling on the more complex and intricate concepts.","brand":"World of Books ","offers":[{"title":"Default Title","offer_id":53507859415313,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780273768517.jpg?v=1778135958","url":"https:\/\/www.worldofbooks.com\/en-gb\/products\/books-marketing-research-international-edition-by-alvin-c-burns","provider":"World of Books ","version":"1.0","type":"link"}