{"product_id":"prndl-process-book-carl-brown-9780692931547","title":"The PRNDL Process","description":"The PRNDL Process is a method of developing a winning sales script or message to call an audience to action. It uses universal motivations, arranges them in an effective sequence and uses a mnemonic device to make it easy to remember and implement. Using the unique prospective of how he learned to sell, the author shares stories in order to teach components of a sales process. This book is easy to read and easy to implement in your professional or personal life","brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":53186032206097,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":53186032566545,"sku":"NIN9780692931547","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780692931547.jpg?v=1772374355","url":"https:\/\/www.worldofbooks.com\/en-gb\/products\/prndl-process-book-carl-brown-9780692931547","provider":"World of Books ","version":"1.0","type":"link"}