The Road to the White House 2016 by Stephen Wayne
THE ROAD TO THE WHITE HOUSE 2016 discusses the legal, political, and financial framework in which the presidential election occurs; the process by which the parties nominate their standard bearers and position themselves for the general election; the strategies, tactics, and operations of the presidential campaigns; the news media's role; and the attitudes, opinions, and decisions of the voters and what those decisions augur for policy and government once the election is over. This edition emphasizes the changes that have revolutionized electoral politics in recent years, including the flood of money to and from Super PACs, instantaneous communications, digital campaigning, and microtargeting messaging. It also offers updates and insights on topics pertinent to every presidential election, such as the nomination and Electoral College systems, news coverage, television debates, political commercials, partisan appeals, voting patterns, and election forecasts, polls, and analysis.
Stephen Wayne is an Emeritus Professor of Government at Georgetown University. He is a Washington insider who has written many books and articles on the presidency and presidential elections. A frequent source for journalists covering American politics, he often appears on television and radio news programs, conducts seminars for senior federal executives and international visitors, and lectures at many universities in the United States and abroad.
| SKU | Unavailable |
| ISBN 13 | 9781285865201 |
| ISBN 10 | 1285865200 |
| Title | The Road to the White House 2016 |
| Author | Stephen Wayne |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Cengage Learning, Inc |
| Year published | 2015-06-25 |
| Number of pages | 352 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |