{"product_id":"sonic-branding-book-d-jackson-9781403905192","title":"Sonic Branding","description":"Brands have become very important as sources of value and as a means to build value and sustain market position. Much emphasis has been placed upon the visual representation of brands. This book defines a new competitive arena in the creation and development of brands - sound. Sonic branding is a new fast growing area related to advertising and media development of the branding experience. This will be a distinctive book and the first in this important new area.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50380839026961,"sku":"CIN1403905193G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50459854110993,"sku":"GOR004037972","price":4.7,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":51488675397905,"sku":"GOR010387904","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52485277384977,"sku":"NLS9781403905192","price":64.59,"currency_code":"GBP","in_stock":true},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":52828507767057,"sku":"GOR010608372","price":5.2,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1403905193.jpg?v=1750794007","url":"https:\/\/www.worldofbooks.com\/en-gb\/products\/sonic-branding-book-d-jackson-9781403905192","provider":"World of Books ","version":"1.0","type":"link"}