{"product_id":"way-back-book-phil-cooke-9781617958618","title":"THE WAY BACK","description":"\"This book is both timely and needed. Provocative, yes, because the message is essential at this decisive 'hinge moment' in time.\" -- Philip Yancey, Author, \u003ci\u003eVanishing Grace\u003cbr\u003e \u003cbr\u003e \u003cbr\u003e \u003cbr\u003e \"\u003c\/i\u003eThe Way Back is the way forward.\" -- Erwin Raphael McManus, Founder of Mosaic, and Author, \u003ci\u003eThe Last Arrow\u003c\/i\u003e\u003cbr\u003e \u003cbr\u003e \u003cbr\u003e \u003cbr\u003e On a dusty hilltop, Jesus once kickstarted His church with a ragtag group of fishermen who called themselves \"The Way.\" Truth be told, the builders of Christianity were a bunch of nobodies. Like us, they were powerless and flawed and sometimes petty. But they were committed. They were all-in. Within a remarkably short time, The Way became the world's most influential religious faith -- a force in culture, politics, literature, science, philanthropy, and the arts. Against impossible odds, that group of nobodies astonished the world.\u003cbr\u003e \u003cbr\u003e \u003cbr\u003e Two thousand years later -- by any measure -- Christianity is retreating on all fronts. The Way has lost its way.\u003cbr\u003e \u003cbr\u003e \u003cbr\u003e In \u003ci\u003eThe Way Back\u003c\/i\u003e, media and marketing experts Phil Cooke and Jonathan Bock take a hard look at Christians today and reveal that we, as a salesforce, have lost our faith in our product. Where's the passion, the excitement, and the commitment that two thousand years ago made such improbable and staggering growth possible?\u003cbr\u003e \u003cbr\u003e \u003cbr\u003e \u003ci\u003eThe Way Back\u003c\/i\u003e will inspire and equip you to learn from that wonderful group of nobodies, so that you too can astonish the world once more.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49574182584593,"sku":"GOR011086817","price":4.8,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50385402233105,"sku":"CIN1617958611G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51220126335249,"sku":"NIN9781617958618","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51417455624465,"sku":"CIN1617958611VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":53349787205905,"sku":"NLS9781617958618","price":12.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1617958611.jpg?v=1751182620","url":"https:\/\/www.worldofbooks.com\/en-gb\/products\/way-back-book-phil-cooke-9781617958618","provider":"World of Books ","version":"1.0","type":"link"}