{"title":"Daniel Riffe","description":"\u003cp\u003eDelve into Daniel Riffe's captivating worlds, where thrilling adventures and intricate characters await. Perfect for fans of high fantasy, his books promise unforgettable journeys and epic battles.\u003c\/p\u003e","products":[{"product_id":"analyzing-media-messages-book-daniel-riffe-9780805852981","title":"Analyzing Media Messages","description":"Analyzing Media Messages provides a comprehensive and comprehensible guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instruction on designing a content analysis study; and explores in depth research questions that recur in content analysis, in such areas as measurement, sampling, reliability, data analysis, validity, and technology. This Second Edition maintains the concise, accessible approach of the first edition while offering an updated discussion and new examples. The goal of this resource is to make content analysis understandable, and to produce a useful guide for novice and experienced researchers alike.  Accompanied by detailed, practical examples of current and classic applications, this volume is appropriate for use as a primary text for content analysis coursework, or as a supplemental text in research methods courses. It is also an indispensable reference for researchers in mass communication fields, political science, and other social and behavioral sciences.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49616729178385,"sku":"GOR007705173","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50310239846673,"sku":"CIN0805852980G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51732407746833,"sku":"CIN0805852980VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0805852980.jpg?v=1750978938"},{"product_id":"analyzing-media-messages-book-daniel-riffe-9780805820195","title":"Analyzing Media Messages","description":"This is the first complete text on quantitative content analysis since Krippendorf's Content Analysis (1981). Analyzing Media Messages incorporates content analysis research since 1981, including a series of sampling studies conducted by the authors. As it has evolved, the field of communication research has seen a variety of theoretical perspectives that influence how scholars define research questions and the methods they use to answer those questions. The focus of their research has often been communication content. Scholars have examined content because it is often assumed to be the cause of particular effects, and because it reflects the antecedent context or process of its production. Content analysis has been used in mass communication and in other fields to describe content and to test theory-derived hypotheses. The variety of applications may be limited only by the analyst's imagination, theory, and resources, as is shown in examples throughout this book.     Rich with examples of recent and classic applications, this volume is designed to serve as a primer in the technique of systematic, quantitative analysis of communication content. It explains solutions to practical problems confronted by the content analysts, and also examines the role of computers in content analysis. The text is written so that students can readily understand and apply this method.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49619430048017,"sku":"GOR005071055","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50362778288401,"sku":"CIN0805820191G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0805820191.jpg?v=1750786197"},{"product_id":"analyzing-media-messages-book-daniel-riffe-9780415517676","title":"Analyzing Media Messages","description":"Analyzing Media Messages is a primer for learning the technique of systematic, quantitative analysis of communication content. Rich with examples of recent and classic applications, it provides solutions to problems encountered in conducting content analysis, and it is written so that students can readily understand and apply the techniques.      This thoroughly revised third edition includes current and engaging examples for today's students, in addition to a number of historically important cases. It emphasizes communication of visual imagery and studies of advertising content. Resources on the book’s companion website provide additional materials for students and instructors, including existing protocols, web links, and a bibliography of content analysis methods articles.      This volume is intended for use as a primary text for content analysis coursework, or as a supplemental text in research methods courses. It is also an indispensable reference for researchers in mass media fields, political science, and other social and behavioral sciences.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":50485879243025,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50485879505169,"sku":"CIN0415517672G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0415517672.jpg?v=1750878476"},{"product_id":"analyzing-media-messages-book-daniel-riffe-9781032264677","title":"Analyzing Media Messages","description":"The fifth edition of this comprehensive and engaging text guides readers through the essential tools and skills necessary to conduct quantitative content analysis research.  Readers will find a clear definition of quantitative content analysis and step-by-step instructions on designing a content analysis study, along with examples of content analysis studies and journal articles. This edition has been updated with the latest methods in sampling in the digital age, computerized content analysis, and the uses of social media in content analysis research. It maintains the concise, accessible approach of previous editions while including refreshed examples and discussions throughout.  This is an essential text for content analysis courses in communication and media studies programs at all levels, as well as a useful supplementary text in more general research methods courses.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":50698764550417,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ GARDNERS","offer_id":50698767728913,"sku":"NGR9781032264677","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52353348075793,"sku":"NLS9781032264677","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":52745727213841,"sku":"NIN9781032264677","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":53607395295505,"sku":"GOR014978330","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1032264675.jpg?v=1750886685"},{"product_id":"analyzing-media-messages-book-daniel-riffe-9781032264691","title":"Analyzing Media Messages","description":"The fifth edition of this comprehensive and engaging text guides readers through the essential tools and skills necessary to conduct quantitative content analysis research.  Readers will find a clear definition of quantitative content analysis and step-by-step instructions on designing a content analysis study, along with examples of content analysis studies and journal articles. This edition has been updated with the latest methods in sampling in the digital age, computerized content analysis, and the uses of social media in content analysis research. It maintains the concise, accessible approach of previous editions while including refreshed examples and discussions throughout.  This is an essential text for content analysis courses in communication and media studies programs at all levels, as well as a useful supplementary text in more general research methods courses.","brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":51090944885009,"sku":"NIN9781032264691","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52349552460049,"sku":"NLS9781032264691","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1032264691.jpg?v=1751301979"},{"product_id":"publisher-public-official-book-daniel-riffe-9780275940874","title":"The Publisher-Public Official","description":"Social responsibility theory calls on the American press to serve as watchdog over powerful government and to provide a forum for robust democratic debate. Based on five current case studies, The Publisher-Public Official explores the extent to which politicians who simultaneously serve as newspaper editors or publishers fulfill this ethical duty. The book features interviews with the editors\/publishers and with a sample of their readers, and provides results of a survey of readers who were asked whether it is possible to wear two hats and do both jobs effectively and responsibly. Newspaper articles and editorial pages are also examined for possible conflicts of interest in occupying two roles.    Veteran newspapermen Don Sneed and Daniel Riffe present an overview and history of the press's role as watchdog, outlining what professional ethical codes say about publishers' political involvement and offering perspective by today's newspaper group executives. Chapters 4 through 8 provide a composite portrait of the five publisher-public officials as seen through their own eyes and their readers' eyes. A final chapter details how extensive the phenomenon of publisher-public official is and offers concluding thoughts to the study. This illuminating work will be particularly useful to journalism professionals and educators, politicians, and political scientists.","brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":52658869797137,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52658870780177,"sku":"NLS9780275940874","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780275940874.jpg?v=1762261674"}],"url":"https:\/\/www.worldofbooks.com\/en-ie\/collections\/author-books-by-daniel-riffe.oembed","provider":"World of Books ","version":"1.0","type":"link"}