{"title":"Ethan Mollick","description":"\u003cp\u003eDive into the world of innovation and the future of work with Ethan Mollick. Discover practical insights and strategies for navigating disruption, tailored for leaders and anyone curious about AI's impact.\u003c\/p\u003e","products":[{"product_id":"unicorn-s-shadow-book-ethan-mollick-9781613630969","title":"The Unicorn's Shadow","description":"Bringing hard data to the way we think about entrepreneurial success, this bold call to action draws on the latest scientific evidence to dispel the most pervasive startup myths and light a path to entrepreneurship for those eclipsed by the hype.  When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup origin stories are very different from the famous \"unicorns\" that have achieved valuations of over $1 billion, from Facebook to Google to Uber.  In The Unicorn's Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works.  Among the issues he examines:  Which founders are most likely to succeed?Where do the best startup ideas come from?What's the most foolproof way of securing the funding needed to take a company to the next level?Should your sales pitch really be something out of Hollywood?What's the best way to grow and scale your company and create a thriving culture that won't hinder expansion?  Mollick argues that entrepreneurship is too important, both for society and for the individuals who start companies, to be eclipsed by the shadows of unicorns. 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'The very best book I know about the ins, outs, and ethics of generative AI. Drop everything and read it cover to cover NOW' Angela Duckworth, bestselling author of Grit  ‘If you are interested in how to make the most of the transformative potential of artificial intelligence then you must read this book’ Financial Times    Consumer AI has arrived. And with it, inescapable upheaval as we grapple with what it means for our jobs, lives and the future of humanity.  Cutting through the noise of AI evangelists and AI doom-mongers, Wharton professor Ethan Mollick has become one of the most prominent and provocative explainers of AI, focusing on the practical aspects of how these new tools for thought can transform our world. In Co-Intelligence, he urges us to engage with AI as co-worker, co-teacher and coach.  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Wide ranging, hugely thought-provoking, optimistic, and lucid, \u003ci\u003eCo-Intelligence\u003c\/i\u003e reveals the promise and power of this new era.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50052395401489,"sku":"CIN059371671XG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":50983962771729,"sku":"NIN9780593716717","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":51264038928657,"sku":"GOR014212055","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52104687845649,"sku":"CIN059371671XVG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":53369091850513,"sku":"CIN059371671XA","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/059371671X.jpg?v=1752144179"},{"product_id":"cointeligencia-vivir-y-trabajar-con-la-ia-co-intelligence-living-and-working-wit-book-ethan-mollick-9788418053214","title":"Cointeligencia. 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Non-human intelligence is now embedded in nearly everything humans do.  But AI capability isn't uniform. It's jagged—a landscape of sharp peaks where AI excels beyond human ability and deep valleys where it fails at tasks a child could master. This unevenness creates profound confusion: the same system that writes elegant code might fabricate a simple fact, or produce brilliant analysis while missing obvious context.  In his bestselling Co-Intelligence, Ethan Mollick—a Wharton professor and author of the widely read One Useful Thing newsletter—showed readers how to use AI productively. In this urgent sequel, he argues that the jagged frontier, for all its instability, is where the future will be decided. If AI were uniformly better or worse than humans, the outcome would be clear: total replacement or marginal utility. Instead, uneven capability creates volatile overlaps between human and machine strengths. Most work now spans peaks and valleys—and humans are still best equipped to navigate that terrain.  Clear, practical, and written with Mollick's signature wit, Co-Existence is the essential guide for anyone who needs to understand not just how to work with AI—but how to thrive at the frontier where human and machine intelligence meet.","brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":53683475415313,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ GARDNERS","offer_id":53683476594961,"sku":"NGR9780753562369","price":0.0,"currency_code":"GBP","in_stock":false}]}],"url":"https:\/\/www.worldofbooks.com\/en-ie\/collections\/author-books-by-ethan-mollick.oembed","provider":"World of Books ","version":"1.0","type":"link"}