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Its unique coverage describes how investors actually behave, the reasons and causes of that behavior, why the behavior hurts their wealth, and what they can do about it.  The fourth edition addresses the current financial crisis, has a new chapter on framing effects, and contains new evidence and ideas in every chapter.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50469745393937,"sku":"CIN0136117031G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50630155763985,"sku":"GOR004579826","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0136117031.jpg?v=1750737396"},{"product_id":"psychology-of-investing-book-john-r-nofsinger-9780367748180","title":"The Psychology of Investing","description":"While traditional finance focuses on the tools used to optimize return and minimize risk, this book shows how psychology can explain our decisions more than financial theory. 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