{"title":"Mark Schaefer","description":null,"products":[{"product_id":"born-to-blog-building-your-blog-for-personal-and-business-success-one-post-at-a-book-mark-schaefer-9780071811163","title":"Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time","description":"Filled with practical, street-smart techniques and ideas to help you create and manage a winning business blog, this title helps you learn how to attract a loyal following, promote your blog, and write powerful content that generates new business.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49508625744145,"sku":"GOR006232153","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49857081147665,"sku":"GOR006675705","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50343645479185,"sku":"CIN0071811168G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":50445281460497,"sku":"GOR013059821","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51415463985425,"sku":"CIN0071811168VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ LIKE_NEW \/ SBYB","offer_id":53064780972305,"sku":"CIN0071811168LN","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0071811168.jpg?v=1751436350"},{"product_id":"return-on-influence-the-revolutionary-power-of-klout-social-scoring-and-influenc-book-mark-schaefer-9780071791090","title":"Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing","description":"Explores how brands are identifying and leveraging the world's powerful bloggers, tweeters, and YouTube celebrities to build product awareness, brand buzz, and new sales. This title shows you how to use the breakthroughs in social networking and influence marketing to achieve your goals. It contains case studies, interviews, and insider advice.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49534053941521,"sku":"GOR004972477","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":49899182653713,"sku":"CIN0071791094G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":50206627463441,"sku":"GOR008253687","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50214125568273,"sku":"CIN0071791094VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":50999313563921,"sku":"NIN9780071791090","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0071791094.jpg?v=1751453636"},{"product_id":"known-book-mark-schaefer-9780692816066","title":"Known","description":"\u003cp\u003eWhere do you want to go next in your life?\u003c\/p\u003e \u003cp\u003eDo you want be positioned to get a better job, acquire more customers, or attract more donations for your charity? Do you want to be regarded as an authority in a way that could lead to a book project or speaking career?\u003c\/p\u003e \u003cp\u003eToday, the influence that provides an edge in our world is determined by how well you're known. Being known is not the same as being famous. It's not about having millions of fans and red carpet appearances. Becoming known is about approaching your digital life with an intent that establishes the authority, reputation, and audience to achieve your goals.\u003c\/p\u003e \u003cp\u003e\u003cem\u003eKnown\u003c\/em\u003e is the first book of its kind to teach you, step by step, how the most successful people focus their efforts, create a plan, and activate their personal brand in a measurable way.\u003c\/p\u003e \u003cp\u003eMark W. Schaefer, college educator, consultant, and best-selling author of six books including \u003cem\u003eThe Tao of Twitter \u003c\/em\u003eand\u003cem\u003e The Content Code\u003c\/em\u003e, has delivered a practical handbook for achieving extraordinary personal power in the digital age.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49558018294033,"sku":"GOR009153999","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":49989682397457,"sku":"CIN0692816062G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":50359406395665,"sku":"CIN0692816062A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50762644324625,"sku":"CIN0692816062VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51006255530257,"sku":"NIN9780692816066","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":52109299187985,"sku":"GOR012198862","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52434431967505,"sku":"NLS9780692816066","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":53239019929873,"sku":"GOR009961942","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0692816062.jpg?v=1751436573"},{"product_id":"tao-of-twitter-changing-your-life-and-business-140-characters-at-a-time-book-mark-schaefer-9780071802192","title":"The Tao of Twitter: Changing Your Life and Business 140 Characters at a Time","description":"It’s time to take the mystery out of Twitter  You’re busy and don’t have time to decipher the confusing world of Twitter. In less than two hours, this bestselling book will show you how to connect and start creating meaningful business and personal benefits right away!  Behind every Twitter triumph, there is a well-defined success formula. This is The Tao of Twitter . . . a path, a majestic random synergy that holds the potential to impact your daily life . . . if you know that way!  Through real-life examples and easy-to-follow steps, acclaimed marketing expert Mark W. Schaefer teaches you:  Secrets to building influence on Twitter The formula behind every Twitter business success 22 ways to build an audience that wants to connect to you Content strategies, time savers, and useful tips 20 ways to use Twitter as a competitive advantage Start your journey toward social media influence and business success today by learning, and following, The Tao of Twitter!","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49589657305361,"sku":"GOR005868795","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0071802193.jpg?v=1751194323"},{"product_id":"tao-of-twitter-revised-and-expanded-new-edition-changing-your-life-and-business-book-mark-schaefer-9780071841153","title":"The Tao of Twitter, Revised and Expanded New Edition: Changing Your Life and Business 140 Characters at a Time","description":"The Definitive Guide to Twitter Success Fully Updated and ExpandedFEATURING new statistics, strategies, and case studies  You're busy and you don't have time to decipher the confusing world of Twitter. In less than two hours, Mark Schaefer's bestselling book will show you how to connect and start creating meaningful business and personal benefits right away!  Behind every Twitter triumph is a well-defined success formula. This is The Tao of Twitter: a path that holds the potential to improve your daily life at work and at home . . . if you know the way.  Through real-life examples and easy-to-follow steps, acclaimed marketing expert Mark Schaefer teaches you:  Secrets to building influence on TwitterThe formula behind every Twitter business success22 ways to build an audience who wants to connect with youContent strategies, time savers, and useful tips20 ways to use Twitter as a competitive advantage   Start your journey toward social media influence and business success today by learning--and following--The Tao of Twitter!","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49615210414353,"sku":"GOR007867668","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":49796148625681,"sku":"CIN0071841156G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":49932404162833,"sku":"CIN0071841156VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":50096130752785,"sku":"CIN0071841156A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":50428450308369,"sku":"GOR008655014","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0071841156.jpg?v=1751004246"},{"product_id":"known-personal-branding-workbook-book-mark-schaefer-9781542401814","title":"KNOWN personal branding Workbook","description":null,"brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49618955338001,"sku":"GOR010083729","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ WELL_READ \/ SBYB","offer_id":50381432815889,"sku":"CIN154240181XA","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":52090070008081,"sku":"GOR014485156","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/154240181X.jpg?v=1751308701"},{"product_id":"tao-of-twitter-book-mark-schaefer-9780692950746","title":"The Tao of Twitter","description":"Perpetually updated, The Tao of Twitter is the world's best-selling guide to Twitter. Whether you're a beginner or have enjoyed the platform for years, you're bound to get new insights and ideas from this book. The Tao of Twitter unravels the language of Twitter, provides dozens of ideas on how to build your audience, describes 30 ways to use Twitter to advance your business, and much more","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50358141059345,"sku":"CIN0692950745G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":52104989147409,"sku":"CIN0692950745VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":52736623509777,"sku":"NIN9780692950746","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0692950745.jpg?v=1751042312"},{"product_id":"delivering-the-commonwealth-book-mark-schaefer-9781532678585","title":"Delivering the Commonwealth","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51034440532241,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51034442924305,"sku":"NIN9781532678585","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52484256301329,"sku":"NLS9781532678585","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1532678584.jpg?v=1750829662"},{"product_id":"certainty-of-uncertainty-book-mark-schaefer-9781532653445","title":"The Certainty of Uncertainty","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51034799178001,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51034802028817,"sku":"NIN9781532653445","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52620261130513,"sku":"NLS9781532653445","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1532653441.jpg?v=1751086888"},{"product_id":"certainty-of-uncertainty-book-mark-schaefer-9781532653438","title":"The Certainty of Uncertainty","description":"The world is full of people who are very certain--in politics, in religion, in all manner of things. In addition, political, religious, and social organizations are marketing certainty as a cure all to all life's problems. But is such certainty possible? Or even good? The Certainty of Uncertainty explores the question of certainty by looking at the reasons human beings crave certainty and the religious responses we frequently fashion to help meet that need. The book takes an in-depth view of religion, language, our senses, our science, and our world to explore the inescapable uncertainties they reveal. We find that the certainty we crave does not exist. As we reflect on the unavoidable uncertainties in our world, we come to understand that letting go of certainty is not only necessary, it's beneficial. For, in embracing doubt and uncertainty, we find a more meaningful and courageous religious faith, a deeper encounter with mystery, and a way to build strong relationships across religious and philosophical lines. In The Certainty of Uncertainty, we see that embracing our belief systems with humility and uncertainty can be transformative for ourselves and for our world. In this important book, Mark Schaefer demonstrates that we cannot be certain about anything that matters. And yet, through metaphor we are drawn toward deeper understanding of both religious and scientific reality. Schaefer demonstrates broad knowledge, great insight, and humility in a book that will help overcome the unfounded fanaticisms of our age. I hope it will be widely recognized and read. --J. Philip Wogaman, Wesley Theological Seminary Mark Schaefer is the University Chaplain at American University (AU) in Washington, DC, and Director of AU's Kay Spiritual Life Center, one of the oldest interfaith centers in the United States. With degrees in language and law, and with nearly two decades serving in young adult campus ministry, he also serves as an Adjunct Professorial Lecturer at AU and Wesley Theological Seminary, teaching courses in Religion, New Testament, and Biblical Greek.","brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":51035009024273,"sku":"NIN9781532653438","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":51332419682577,"sku":"CIN1532653433G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52474064371985,"sku":"NLS9781532653438","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1532653433.jpg?v=1750718737"},{"product_id":"delivering-the-commonwealth-book-mark-schaefer-9781532678592","title":"Delivering the Commonwealth","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51037542416657,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51037545038097,"sku":"NIN9781532678592","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52485177082129,"sku":"NLS9781532678592","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1532678592.jpg?v=1750798083"},{"product_id":"audacious-book-mark-schaefer-9798987245774","title":"Audacious","description":null,"brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":53629058482449,"sku":"NLS9798987245774","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":53666759573777,"sku":"NIN9798987245774","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9798987245774.jpg?v=1780815023"}],"url":"https:\/\/www.worldofbooks.com\/en-ie\/collections\/author-books-by-mark-schaefer.oembed","provider":"World of Books ","version":"1.0","type":"link"}