{"title":"Michael Bisping","description":"\u003cp\u003eDelve into the world of Michael Bisping, the UFC legend who conquered the Octagon and the literary world. Discover gripping autobiographies and inspiring tales of triumph against all odds.\u003c\/p\u003e","products":[{"product_id":"quitters-never-win-book-michael-bisping-9781529104455","title":"Quitters Never Win","description":"THE SUNDAY TIMES BESTSELLER  Some people are born to be a certain thing. And I was a born fighter.  At the age of eight, Michael Bisping began his training in martial arts. By the time he was 15, he was fighting in his first no holds barred competition. When he turned professional and joined the UFC he was sure about one thing: only a world championship title would do. A British underdog in the greatest fighting championship on earth, he spent the next decade winning some of the championship’s most sensational contests to achieve his dream, becoming the first ever British UFC world champion in 2016.  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