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In this fully updated, fourth edition of the classic Precision Journalism (known as The New Precision Journalism in its third edition), Meyer shows journalists and students of journalism how to use new technology to analyze data and provide more precise information in easier-to-understand forms. New to this edition are an overview of the use of theory and science in journalism; game theory applications; introductions to lurking variables and multiple and logistic regression; and developments in election surveys. Key topics retained and updated include elements of data analysis; the use of statistics, computers, surveys, and experiments; database applications; and the politics of precision journalism. 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In this fully updated, fourth edition of the classic Precision Journalism (known as The New Precision Journalism in its third edition), Meyer shows journalists and students of journalism how to use new technology to analyze data and provide more precise information in easier-to-understand forms. New to this edition are an overview of the use of theory and science in journalism; game theory applications; introductions to lurking variables and multiple and logistic regression; and developments in election surveys. Key topics retained and updated include elements of data analysis; the use of statistics, computers, surveys, and experiments; database applications; and the politics of precision journalism. 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The group always ended with a shrug and a lament that there was no way to measure it--but he began to wonder.\u003c\/p\u003e\u003cbr\u003e \u003cp\u003eIt was an epiphany for Meyer, who went on to report on the 1967 racial riots in Detroit and write the groundbreaking book \u003ci\u003ePrecision Journalism\u003c\/i\u003e. While others were arguing that reporters should not use scientific methods to make conclusions of their own, Meyer was using computers and statistical software to elevate the standards of traditional journalism.\u003c\/p\u003e\u003cbr\u003e \u003cp\u003eAt age fifty, he switched gears and entered the world of academe, where he continues to stir the pot. In \u003ci\u003ePaper Route\u003c\/i\u003e, he recalls two interconnected careers and examines how journalism, quantitative methods, and original thinking led him to live the remarkable life that he's still enjoying.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50383275163921,"sku":"CIN1462083129G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51027592806673,"sku":"NIN9781462083121","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52132787290385,"sku":"NLS9781462083121","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1462083129.jpg?v=1750826747"},{"product_id":"paper-route-book-philip-meyer-9781462083114","title":"Paper Route","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51303839170833,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51303840710929,"sku":"NIN9781462083114","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52132608475409,"sku":"NLS9781462083114","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1462083110.jpg?v=1750826746"},{"product_id":"storytelling-for-lawyers-book-philip-meyer-9780195396621","title":"Storytelling for Lawyers","description":"Good lawyers have an ability to tell stories. 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