The 20% Doctrine
The 20% Doctrine
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Summary
Offers insights for CEOs and employees alike, revealing how innovation is being fueled by passionate workers and the companies that give them the time to explore what they care about most. This title focuses on the thought-leaders who are shaking up the corporate landscape, visionaries whose experiences can offer salvation for corporate America.
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The 20% Doctrine by Ryan Tate
In this bold new book, business journalist Ryan Tate offers new insight for CEOs and employees alike, revealing how innovation is being fueled by passionate workers and the companies that give them the time to explore what they care about most. Yahoo's Hack Day, Manhattan's Shake Shack, Stemlicht's W Hotel redesign, and Google's 20 per cent Innovation Time Off have all provided employees with a revitalized sense of purpose and autonomy - working on projects of passion not only allows workers to be personally invested in the work that they do and to come up with creative solutions, but it also often leads to revolutionary products and increased profitability. "The 20% Doctrine" shines a light on the thought-leaders who are shaking up the corporate landscape, visionaries whose advice and experiences can offer salvation for corporate America. With its emphasis on risk taking and experimentation, this book is a bold new roadmap for shareholders, CEOs, and every worker who is critical to their company's success.
"Tate's enthusiastic but objective study gathers momentum as the book progresses; each chapter builds on the previous one, and he's quick to point out the practicality of the processWhether readers are in the corner office or the boiler room, they'll likely find Tate's opus to be inspiring and informative." -- Publishers Weekly "Useful and inspiring advice for tinkerers." -- Kirkus Reviews "In any organization a lot of the rank-and-file are ready to start efforts which will contribute to their community, maybe building the bottom line. The 20 % Doctrine shows how organizations have made that work in real life, and how you might make that happen where you work." -- Craig Newmark, founder of Craigslist and Craigconnects "The most innovative companies in America are those that are willing to let employees explore their own pet projects on company time. The 20% Doctrine is a smart, well-written look at this new path to innovation, full of examples that are engaging, thought provoking, and intriguingly diverse." -- Chris Anderson, editor-in-chief of Wired magazine
Ryan Tate is the technology gossip blogger for Gawker.com and a veteran business journalist whose posts are read 2.5 million times by 700,000 people per month. He began his career writing for Upside, the first magazine to focus on the intersection of business and technology. He then went on to write and report for Business 2.0 magazine, the Contra Costa Times, and the San Francisco Business Times. He lives in the San Francisco Bay Area with his wife and two cats.
| SKU | Unavailable |
| ISBN 13 | 9780062003232 |
| ISBN 10 | 0062003232 |
| Title | The 20% Doctrine |
| Author | Ryan Tate |
| Condition | Unavailable |
| Publisher | HarperCollins Publishers Inc |
| Year published | 2012-05-05 |
| Number of pages | 208 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |