Beyond Customer Satisfaction to Customer Loyalty by Keki R Bhote

Beyond Customer Satisfaction to Customer Loyalty by Keki R Bhote

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Summary

This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.

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Beyond Customer Satisfaction to Customer Loyalty by Keki R Bhote

This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.
SKU Unavailable
ISBN 13 9780814423622
ISBN 10 0814423620
Title Beyond Customer Satisfaction to Customer Loyalty
Author Keki R Bhote
Condition Unavailable
Binding Type Paperback
Publisher Amacom
Year published 1996-12-09
Number of pages 148
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable