Consultative Selling by Mack Hanan

Consultative Selling by Mack Hanan

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Summary

Features sections on: creating a 2-tiered sales model to separate consultative sales from commodity sales; building and using consultative databases for value propositions and proof of performance; studying customers' cash flows to win proposals; using consultative selling strategies on the Web; and, coping with and reversing the inevitable 'no'.

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Consultative Selling by Mack Hanan

Features sections on: creating a 2-tiered sales model to separate consultative sales from commodity sales; building and using consultative databases for value propositions and proof of performance; studying customers' cash flows to win proposals; using consultative selling strategies on the Web; and, coping with and reversing the inevitable 'no'.
Mack Hanan (New York, NY) is an international consultant, trainer, and lecturer on accelerated business growth.
SKU Unavailable
ISBN 13 9780814416174
ISBN 10 0814416179
Title Consultative Selling
Author Mack Hanan
Condition Unavailable
Binding Type Hardback
Publisher HarperCollins Focus
Year published 2011-03-15
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.