Corporate Information Strategy and Management: Text and Cases (Int'l Ed) by Lynda Applegate

Corporate Information Strategy and Management: Text and Cases (Int'l Ed) by Lynda Applegate

Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author’s objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today’s challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

The Henry R Byers Professor of Business Administration at Harvard Business School, teaching courses in entrepreneurial management and business policy and strategy. Associate professor at Harvard Business School and chairs an executive program for CIOs. He is the author of numerous articles and four books on information technology management.

SKU	Unavailable
ISBN 13	9780071263191
ISBN 10	0071263195
Title	Corporate Information Strategy and Management: Text and Cases (Int'l Ed)
Author	Lynda Applegate
Condition	Unavailable
Binding Type	Paperback
Publisher	McGraw-Hill Education - Europe
Year published	2009-03-16
Number of pages	524
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note	Unavailable