Design
Design
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Summary
Design is about passion, emotion and attachment and it must be at the heart of every business. Discover why design is the Number 1 determinant of whether a product or service stands out. With ideas to transform the way you work, this guide to design helps you reinvent your business from management guru Tom Peters.
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Design by Tom Peters
Design is about passion, emotion and attachment - and it must be at the heart of every business. Discover why design is the Number 1 determinant of whether a product or service stands out. Perceptive, provocative and inspiring ideas to transform the way you work, this is your crucial guide to design to help you reinvent your business from management guru Tom Peters.
Tom Peters, 'businesses best friend and worst nightmare' has been hailed as the uber guru of management by The Economist. His first book, In Search of Excellence changed the way we did business forever. As well as writing Tom Peters manages the tompeterscompany!, a global training and consulting organisation that advises major clients including Asda, PriceWaterhouseCoopers and Virgin Direct. He lives in the US.
| SKU | Unavailable |
| ISBN 13 | 9781405302586 |
| ISBN 10 | 1405302585 |
| Title | Design |
| Author | Tom Peters |
| Series | Tom Peters Essentials |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Dorling Kindersley Ltd |
| Year published | 2005-06-30 |
| Number of pages | 160 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |