Digital Colour for the Internet and Other Media
Digital Colour for the Internet and Other Media
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Summary
Equips the designer with the skills needed for implementing colour in a relevant and sophisticated way across a range of digital media.
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Digital Colour for the Internet and Other Media by Carola Zwick
As new media evolve, many designers will increasingly find themselves working in digital media. As they do, they will discover that existing skills cannot simply be transferred from print to screen-based design. Digital media has meant modifying established approaches to design and formulating a new set of rules. Combining exciting graphics with informative text and case studies, these books will become indispensable tools for both students and professionals alike. The various meanings and functions attached to colour by different cultures and the extent to which these factors influence how colour is used in global-corporate communications are all laid out to help the designer with colour decisions.
Born in 1966, Professor Carola Zwick, went on to study at the University of Arts Berlin where she gained an MA in industrial design. In 1993 she joined the teaching body at the UoA Berlin as an assistant professor and together with Burkhard Schmitz, she initiated the media group ID 5 within the design course. She has been teaching interface design at the University of Applied Sciences Magdeburg-Stendal since 1998.
| SKU | Unavailable |
| ISBN 13 | 9782884790260 |
| ISBN 10 | 2884790268 |
| Title | Digital Colour for the Internet and Other Media |
| Author | Carola Zwick |
| Series | Required Reading Range |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Bloomsbury Publishing PLC |
| Year published | 2003-11-10 |
| Number of pages | 160 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |