Improving Marketing Effectiveness by Robert Shaw

Improving Marketing Effectiveness by Robert Shaw

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Summary

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Improving Marketing Effectiveness by Robert Shaw

After reviewing the latest fads and fashions in marketing, Bob Shaw finds that it is the good old fashio ned basics of marketing that are usually the key to marketin g effectiveness. '
SKU Unavailable
ISBN 13 9781861970541
ISBN 10 1861970544
Title Improving Marketing Effectiveness
Author Robert Shaw
Condition Unavailable
Binding Type Hardback
Publisher Profile Books Ltd
Year published 1998-08-24
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable