Multivariate Data Analysis by Joseph F Hair

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Multivariate Data Analysis by Joseph F Hair

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Summary

Offers an applications-oriented approach to multivariate data analysis, focusing on the use of each technique, rather than its mathematical derivation. The text introduces a six-step framework for organizing and discussing techniques with flowcharts for each.

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Multivariate Data Analysis by Joseph F Hair

For graduate-level courses in Marketing Research, Research Design and Data Analysis . Well-suited for the non-statistician, this applications-oriented introduction to multivariate analysis greatly reduces the amount of statistical notation and terminology used while focusing instead on the fundamental concepts that affect the use of specific techniques.

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SKU Unavailable
ISBN 13 9780138948580
ISBN 10 0138948585
Title Multivariate Data Analysis
Author Joseph F Hair
Condition Unavailable
Binding Type Hardback
Publisher Pearson Education (US)
Year published 1998-04-21
Number of pages 768
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable