The Only Thing That Matters by Karl A Albrecht

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The Only Thing That Matters by Karl A Albrecht

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The Only Thing That Matters by Karl A Albrecht

Total Commitment to the Customer:
The Only Way to Succeed in the Supercompetitive 1990sIn The Only Thing That Matters Karl Albrecht challenges American business to a commitment that will transform it to its very core. Albrecht's plan goes beyond lip service and simple cosmetic approaches to show the way to a radical bottom-up, top-down, total company commitment to the customer. His blueprint for success encompasses and explains the five critical challenges facing every business:
  • Finding the Invisible Truth about your customer
  • Creating new, long-term rules for the Game
  • Winning the hearts, minds, and hands of your people
  • Making all systems, policies, and procedures customer-friendly
  • Keeping score and leading the way

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SKU Unavailable
ISBN 13 9780887305412
ISBN 10 0887305415
Title The Only Thing That Matters
Author Karl A Albrecht
Condition Unavailable
Binding Type Hardback
Publisher HarperCollins Publishers Inc
Year published 1992-05-01
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.