The Platinum Rule by Anthony J Alessandra

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The Platinum Rule by Anthony J Alessandra

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The Platinum Rule by Anthony J Alessandra

In this entertaining and thought-provoking book, Tony Alessandra and Michael O'Connor argue that the Golden Rule is not always the best way to approach people. Rather, they propose the Platinum Rule: Do unto others as they'd like done unto them. In other words, find out what makes people tick and go from there.

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Alessandra, Tony: - Dr. Tony Alessandra helps companies build customers, relationships, and the bottom-line, and shows them how to achieve market dominance through specific strategies designed to outmarket, outsell, and outservice the competition. Dr. Alessandra is president of Online Assessments, (OnlineAC.com) a company that offers online assessments and tests; co-founder of MentorU.com, an online e-learning company; and Chairman of the Board of BrainX, a company that offers online digital accelerated-learning programs. He is a widely published author and was recognized by Meetings & Conventions Magazine as one of America's most electrifying speakers, Dr. Alessandra was inducted into the Speakers Hall of Fame in 1985--and is a member of the Speakers Roundtable, a group of 20 of the world's top professional speakers.
SKU Unavailable
ISBN 13 9780446673433
ISBN 10 0446673439
Title The Platinum Rule
Author Anthony J Alessandra
Condition Unavailable
Binding Type Paperback
Publisher Little, Brown & Company
Year published 1998-02-01
Number of pages 304
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable