Product Development Performance
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Product Development Performance by Takahiro Fujimoto
This book is the culmination of six years of research conducted at the Harvard Business School on how different manufacturing firms around the world approach the development of new products. Its principal focus is the impact of strategy, organization, and management on this critical component of business strategy. This book represents a lengthy study of product development in the world motor car industry, provides detailed information on how the Japanese came to dominate the motor car industry and describes what manufacturers must do to regain competitiveness.Jean-Jacques Chanaron CNRS Director, GERPISA and CSU-IRESCO, Paris, France. Takahiro Fujimoto (University of Tokyo, Japan). Daniel M.G. Raff (Wharton School, USA).
| SKU | Unavailable |
| ISBN 13 | 9780875842455 |
| ISBN 10 | 0875842453 |
| Title | Product Development Performance |
| Author | Takahiro Fujimoto |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Harvard Business School Publishing |
| Year published | 1991-02-01 |
| Number of pages | 350 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |