Simply Marketing Communications by Chris Fill

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Simply Marketing Communications by Chris Fill

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Summary

Provides an insight to the core concepts of Marketing Communications. This book sets out the essential themes, theories and topics which students encounter as they explore Marketing Communications. It is designed for students studying both shorter, introductory modules and professional level programmes.

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Simply Marketing Communications by Chris Fill

A concise overview of the engagement, strategies and practice of marketing communcations.

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SKU Unavailable
ISBN 13 9780273704058
ISBN 10 0273704052
Title Simply Marketing Communications
Author Chris Fill
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2006-07-15
Number of pages 440
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.