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net future By Chuck Martin

net future by Chuck Martin

Condition - Very Good
Only 2 left


Chuck Martin seeks to answer the question, "Where is the Net going?" by identifying seven revolutionary trends that he believes will affect and change the way business is conducted and will help companies to stay competitive in the new networked world.

net future Summary

net future by Chuck Martin

What does tomorrow portend for executives, managers, their jobs and businesses in an even faster, more interactive and relentlessly competitive world? Welcome to Net Future. the prophetically plotted roadmap to a bold new world of commerce and consumerism. An interactive marketplace where success for the well-prepared will be no less than total. And all but impossible for those who are not. It's a world Chuck Martin, author of The New York Times Business Book Best Seller, The Digital Estate, is well equipped to foretell. A future dictated by seven "cybertrends" already taking form. Discover where they are, what they mean and how to get ready for all of them.

About Chuck Martin

Chuck Martin is the author of the New York Times Business Book Best Seller, The Digital Estate: Strategies for Competing, Surviving, and Thriving in an Internetworked World, a guide to the basic do's and don'ts of understanding and using the Internet in everyday business. He is a well-respected leader, speaker, and cyberexpert in the rapidly growing interactive marketplace. He is a former vice president of IBM and was founding publisher of Interactive Age. He is president of the Net Future Institute, which focuses on the future of E-business and the Internet.

Table of Contents

Introduction: The E-Business Revolution. The Cybereconomy Goes Main Street. The Wired Workforce Takes Over. The Open-Book Corporation Emerges. Products Become Commodities. The Customer Becomes Data. Experience Communities Arise. Learning Goes Real Time, All the Time. The Best and Worst of The Net Future. Completing The Circle.

Additional information

net future by Chuck Martin
Used - Very Good
McGraw-Hill Education - Europe
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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