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Art, Design and Visual Culture By Malcolm Barnard

Art, Design and Visual Culture

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This book begins to answer these questions by explaining visual experience in terms of visual culture.
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Art, Design and Visual Culture Summary


Art, Design and Visual Culture: An Introduction by Malcolm Barnard

Most of our expereince is visual. We obtain most of our information and knowledge through sight, whether from reading books and newspapers, from watching television or from quickly glimpsing road signs. Many of our judgements and decisions, concerning where we live, what we shall drive and sit on and what we wear, are based on what places, cars, furniture and clothes look like. Much of our entertainment and recreation is visual, whether we visit art galleries, cinemas or read comics. This book concerns that visual experience.

Why do we have the visual experiences we have? Why do the buildings, cars, products and advertisements we see look the way they do? How are we to explain the existence of different styles of paintings, different types of cars and different genres of film? How are we to explain the existence of different visual cultures? This book begins to answer these questions by explaining visual experience in terms of visual culture. The strengths and weaknesses of traditional means of analysing and explaining visual culture are examined and assessed. Using a wide range of historical and contemporary examples, it is argued that the groups which artists and designers form, the audiences and markets which they sell to, and the different social classes which are produced and reproduced by art and design are all part of the successful explanation and critical evaluation of visual culture.


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Art, Design and Visual Culture Reviews


...a good, balanced overview to popular culture or visual culture studies.... "Choice"

About Malcolm Barnard


Malcolm Barnard is Senior Lecturer in the History and Theory of Art and Design at the University of Derby. He is also Admissions Tutor for the BA (Hons) degree in Visual Culture. He has published in the areas of recent French philosophy, advertising and fashion and his most recent book is Fashion as Communication(Routledge).

Table of Contents


What is Visual Culture?.- How May It Be Studied?.- Producers: Artists and Designers.- Consumers: Markets, Publics and Audiences.- Media, Access and Ownership.- Signs, Codes and Visual Culture.- Different Types of Art and Design.- Visual Culture and the Social Process.- Conclusion.- Bibliography.- Index.

Additional information

GOR010714720
Art, Design and Visual Culture: An Introduction by Malcolm Barnard
Malcolm Barnard
Used - Like New
Paperback
Palgrave Macmillan
1998-09-23
214
0333675266
9780333675267
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins.