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Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage By Neil Rackham

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage
by Neil Rackham

Written by the author of "Spin Selling", this work explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships, and redefines how to form locked-in, highly profitable relationships with customers.
5 in stock

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage Summary


Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Neil Rackham

The bestselling author of "Spin Selling" explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships today; and redefines how to form locked-in, highly profitable relationships with customers.

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About Neil Rackham


McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Table of Contents


The Partnering Revolution.The Ingredients of Successful Partnerships.Impact: The Bottom Line.Intimacy: Beyond Transactional Relationships.Vision: The Guidance System for Partnering.Choosing Your Partners.Partnering with Other Suppliers.Putting It All Together.

Additional information

GOR001230101
Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Neil Rackham
Neil Rackham
Used - Very Good
Hardback
McGraw-Hill Education - Europe
1995-12-30
237
0070517827
9780070517820
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.