Age of Propaganda by Anthony R Pratkanis

Age of Propaganda by Anthony R Pratkanis

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Age of Propaganda by Anthony R Pratkanis

Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.

Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propaganda shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.

This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.

Anthony Pratkanis is professor of psychology at the University of California, Santa Cruz.
Elliot Aronson is one of our nation's most eminent social psychologists. He is professor emeritus at the University of California, Santa Cruz.
SKU Non disponible
ISBN 13 9780716731085
ISBN 10 0716731088
Titre Age of Propaganda
Auteur Anthony R Pratkanis
État Non disponible
Type de reliure Paperback
Éditeur Macmillan Learning
Année de publication 2001-03-14
Nombre de pages 429
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible