Call Center Benchmarking by Jon Anton

Call Center Benchmarking by Jon Anton

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Résumé

Executives are starting to recognize the potential of the call centre as a significant revenue generator, perhaps one of the surest investments they can make in enhancing and creating customer value and bottom-line profits. This guide describes in practical terms the ins and outs of benchmarking.

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Call Center Benchmarking by Jon Anton

Executives are beginning to recognize the potential of the call center as a significant revenue generator, perhaps one of the surest investments they can make in enhancing and creating customer value and bottom-line profits. Return on investments made in customer accessibility is seldom less than 100% in the first year, and frequently even more if customer lifetime value is included in the equation. Herein lies the challenge and the primary reason to benchmark your call center metrics against not only the best-in-the-world, but also your most direct competitors, i.e., best-in-class. This book describes in practical terms the "ins and outs" of benchmarking.
SKU Non disponible
ISBN 13 9781557532152
ISBN 10 155753215X
Titre Call Center Benchmarking
Auteur Jon Anton
Série Ichor Business Books
État Non disponible
Type de reliure Paperback
Éditeur Purdue University Press
Année de publication 2000-04-30
Nombre de pages 108
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible