Confronting Capitalism: Real Solutions for a Troubled Economic System by Philip Kotler

Confronting Capitalism: Real Solutions for a Troubled Economic System by Philip Kotler

With the fall of the Berlin Wall, one economic modelemerged triumphant. Capitalism - spanning a spectrumfrom laissez faire to authoritarian - shapes the market economies of all the wealthiest and fastest-growing nations.But trouble is cracking its shiny veneer. In the U.S., Europe, and Japan, economic growth has slowed down. Wealth is concentrated in the hands of a few; natural re sources are exploited for short-term profit; and good jobs are hard to find.With piercing clarity, Philip Kotler explains 14 major problems undermining capitalism, including persistent poverty, job creation in the face of automation, high debt burdens, the disproportionate influence of the wealthy on public policy, steep environmental costs, boom-bust economic cycles, and more.Amidst its dire assessment of what’s ailing us, Confronting Capitalism delivers a heartening message: We can turn things around. Movements toward shared prosperity and a higher purpose are reinvigorating companies large and small, while proposals abound on government policies that offer protections without stagnation. Kotler identifies the best ideas, linking private and public initiatives into a force for positive change.Combining economic history, expert insight, business lessons, and recent data, this landmark book elucidates today’s critical dilemmas and suggests solutions for returning to a healthier, more sustainable Capitalism - that works for all.

Philip Kotler, Ph.D. is the S. C. Johnson Distinguished Professor of International Marketing at the Kellogg School of Management. He is the author of 35 books, including Marketing Management, the most widely used marketing book in graduate business schools worldwide. He has been a consultant to IBM, General Electric, AT&T, Bank of America, Merck, Motorola, Ford, and other global corporations and places.

SKU	Non disponible
ISBN 13	9780814436455
ISBN 10	0814436455
Titre	Confronting Capitalism: Real Solutions for a Troubled Economic System
Auteur	Philip Kotler
État	Non disponible
Type de reliure	Hardback
Éditeur	HarperCollins Focus
Année de publication	2015-05-16
Nombre de pages	256
Note de couverture	La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note	Non disponible