Copywriting
Copywriting
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Résumé
A practical and complete guide to writing advertising material. This second edition includes marketing on the Internet and by e-mail, as well as coverage of developments in copywriting theory and practice. The text is aimed at marketing students, small businesses and the interested reader.
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Copywriting by Jonathan Gabay
A practical and complete guide to writing advertising material. This second edition includes marketing on the Internet and by e-mail, as well as coverage of developments in copywriting theory and practice. The text is aimed at marketing students, small businesses and the interested reader.| SKU | Non disponible |
| ISBN 13 | 9780340781708 |
| ISBN 10 | 034078170X |
| Titre | Copywriting |
| Auteur | Jonathan Gabay |
| Série | Teach Yourself |
| État | Non disponible |
| Type de reliure | Paperback |
| Éditeur | John Murray Press |
| Année de publication | 2000-07-28 |
| Nombre de pages | 335 |
| Note de couverture | La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier. |
| Note | Non disponible |