The Digital Economy: Promise and Peril In The Age of Networked Intelligence
The Digital Economy: Promise and Peril In The Age of Networked Intelligence
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Résumé
This work reveals how the new technology and business strategies have transformed not only business processes, but also the way products and services are created and marketed, the structure and goals of the enterprise, the dynamics of competition, and all the rules for business success.
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The Digital Economy: Promise and Peril In The Age of Networked Intelligence by Don Tapscott
This eye-opening, fact-filled book profiles the rise of the Net Generation, which is using digital technology to change the way individuals and society interact. Essential reading for parents, teachers, policy makers, marketers, business leaders, social activists, and others, Growing Up Digital makes a compelling distinction between the baby boomersÕ passive medium of television and the explosion of interactive digital media, sparked by the computer and the Internet. Tapscott shows how children, empowered by new technology, are taking the reigns from their boomer parents and making inroads into all areas of society, including our education system, the government, and economy. The result is a timely, revealing look at our digital future that kids and their parents will find both fascinating and instructive.
Don Tapscott is an internationally renowned speaker and the bestselling author of The Digital Economy and co-author of Blueprint to the digital Economy, Paradigm Shift, and Who Knows. He is chairman of the Alliance for converging Technologies which represents the collaborative effort of ca. 40 of the world's leading technology, manufacturing, and retail organizations. He is also the president of the New Paradigm Learning Corporation.
| SKU | Non disponible |
| ISBN 13 | 9780070633421 |
| ISBN 10 | 0070633428 |
| Titre | The Digital Economy: Promise and Peril In The Age of Networked Intelligence |
| Auteur | Don Tapscott |
| État | Non disponible |
| Type de reliure | Paperback |
| Éditeur | McGraw-Hill Education - Europe |
| Année de publication | 1997-05-16 |
| Nombre de pages | 368 |
| Note de couverture | La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier. |
| Note | Non disponible |