Do Purpose
Do Purpose
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Do Purpose by David Hieatt
The most important brands in the world make us feel something. They do that because they have something they want to change. And as customers, we want to be part of that change. These companies have a reason to exist over and above making a profit: They have a Purpose. Yes, we love the product they make. But the thing we love most about them is the change they are making. Purpose is an incredibly powerful thing. It provides the strength to fight the impossible. It tells your story, it builds your teams and it defines your culture. In Do Purpose, David Hieatt offers insights on how to build one of these purpose-driven companies. You know, those rare brands we all fall in love with. The crazy ones that don't just make something, but change something as well.
David Hieatt is an entrepreneur, marketing expert, and cofounder of the Do Lectures. He lives in Wales.
| SKU | Non disponible |
| ISBN 13 | 9781452171708 |
| ISBN 10 | 145217170X |
| Titre | Do Purpose |
| Auteur | David Hieatt |
| Série | Do Books |
| État | Non disponible |
| Type de reliure | Paperback |
| Éditeur | Chronicle Books |
| Année de publication | 2018-09-04 |
| Nombre de pages | 160 |
| Note de couverture | La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier. |
| Note | Non disponible |