E-shock 2000
E-shock 2000
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Résumé
This text analyzes the impact of the electronic shopping revolution on retailers and manufacturers and the strategic options available. Revised and updated, it takes account of developments such as digital television, and includes interviews with leading players in electronic shopping.
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E-shock 2000 by Michael De Kare-Silver
"E-Shock" analyzed the impact of the electronic shopping revolution on major retailers and manufacturers and the strategic options available for the future. It had a widespread impact upon companies and provided a timetable and roadmap for survival. In this revised and updated edition, the author takes account of developments such as digital television, and includes interviews with some of the leading players in electronic shopping, including Dixons, Amazon.com, Microsoft Web TV and British Interactive Broadcasting.| SKU | Non disponible |
| ISBN 13 | 9780333802335 |
| ISBN 10 | 0333802330 |
| Titre | E-shock 2000 |
| Auteur | Michael De Kare-Silver |
| État | Non disponible |
| Type de reliure | Paperback |
| Éditeur | Palgrave Macmillan |
| Année de publication | 1999-11-18 |
| Nombre de pages | 304 |
| Note de couverture | La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier. |
| Note | Non disponible |