Economics for Managers, Global Edition by Paul Farnham

Economics for Managers, Global Edition by Paul Farnham

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Economics for Managers, Global Edition by Paul Farnham

For one semester MBA Managerial Economics courses Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in today’s business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today’s managerial student.
SKU Non disponible
ISBN 13 9781292060095
ISBN 10 1292060093
Titre Economics for Managers, Global Edition
Auteur Paul Farnham
État Non disponible
Type de reliure Paperback
Éditeur Pearson Education Limited
Année de publication 2014-10-13
Nombre de pages 552
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible