Essentials of Entrepreneurship and Small Business Management by Thomas W Zimmerer

Essentials of Entrepreneurship and Small Business Management by Thomas W Zimmerer

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Résumé

This 15-chapter self-contained text offers coverage of the essential topics in small business management and entrepreneurship. It follows the logical process and critical issues of creating, launching, and managing a successful small business.

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Essentials of Entrepreneurship and Small Business Management by Thomas W Zimmerer

For courses in Small Business Management and Entrepreneurship. A streamlined version of the authors' best-selling Effective Small Business Management, Sixth Edition, this 15-chapter self-contained text offers complete coverage of the essential topics in small business management and entrepreneurship. Using an abundance of real-world examples, and practical hands-on exercises and activities, it provides a no-nonsense real-world approach that follows the logical process.
SKU Non disponible
ISBN 13 9780130172808
ISBN 10 0130172804
Titre Essentials of Entrepreneurship and Small Business Management
Auteur Thomas W Zimmerer
État Non disponible
Type de reliure Paperback
Éditeur Pearson Education (US)
Année de publication 2001-06-20
Nombre de pages 624
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible