Exploring Strategy by Gerry Johnson

Exploring Strategy by Gerry Johnson

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Exploring Strategy by Gerry Johnson

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

SKU Non disponible
ISBN 13 9780273732020
ISBN 10 0273732021
Titre Exploring Strategy
Auteur Gerry Johnson
État Non disponible
Type de reliure Paperback
Éditeur Prentice Hall
Année de publication 2010-12-09
Nombre de pages 808
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible