Gaining and Sustaining Competitive Advantage by Jay B Barney

Gaining and Sustaining Competitive Advantage by Jay B Barney

For graduate level courses in Strategic Management   Barney provides students and practitioners with the most up-to-date research in a way that allows them to see how to apply it to the real business world.

Jay Barney is a professor of management at the Ohio State University's Fisher College of Business. He has published numerous articles in strategy and management journals, as well as five bestselling textbooks on strategy. Trish Clifford is formerly the Director of Global Strategy Learning at McKinsey & Company, and now spends her time in private practice working with mid- and upper-level managers in a variety of companies to strengthen strategic capabilities through a tailored mix of consulting, workshops, experiential learning, asynchronous and classroom learning. She works throughout the US, Asia, and Europe.

SKU	Non disponible
ISBN 13	9780131470941
ISBN 10	0131470949
Titre	Gaining and Sustaining Competitive Advantage
Auteur	Jay B Barney
État	Non disponible
Type de reliure	Hardback
Éditeur	Pearson Education (US)
Année de publication	2006-12-18
Nombre de pages	592
Note de couverture	La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note	Non disponible