Gaining and Sustaining Competitive Advantage by Jay Barney

Gaining and Sustaining Competitive Advantage by Jay Barney

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Gaining and Sustaining Competitive Advantage by Jay Barney

For courses in Graduate Strategic Management. Gaining and Sustaining Competitive Advantage provides students and practitioners with research in a way that helps them see how the concepts can be applied to the real business world. Barney explores the impact of the recent global business changes in relation to the competitive context of firms and their ability to generate and sustain competitive advantages. .
SKU Non disponible
ISBN 13 9781292021454
ISBN 10 1292021454
Titre Gaining and Sustaining Competitive Advantage
Auteur Jay Barney
État Non disponible
Type de reliure Paperback
Éditeur Pearson Education Limited
Année de publication 2013-08-02
Nombre de pages 512
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible