Graphic Design Theory by Meredith Davis

Graphic Design Theory by Meredith Davis

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Résumé

Focuses on the needs of contemporary students of graphic design. This title includes topics such as: communication models; visual representation as a system of signs; cognitive approaches to design; modernism and postmodernism; and the social, cultural, and material contexts of contemporary design.

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Graphic Design Theory by Meredith Davis

This is one of two books in ‘Design in Context’, a vital new series that focuses on the needs of contemporary students of graphic design. Meredith Davis draws on her many years’ experience teaching graphic design students to explain complex theories with total clarity, encouraging readers to evaluate existing design work critically, and to use theoretical frameworks to enhance their own studio practice. Topics include: communication models; visual representation as a system of signs; cognitive approaches to design; modernism and postmodernism; and the social, cultural, and material contexts of contemporary design. Above all, the book demonstrates to students how to apply theory in a modern graphic design practice to improve their work and to embark on a successful career.
Meredith Davis is Professor of Graphic Design, North Carolina State University. She is a former president of the American Center for Design and the founding president of the Graphic Design Education Association.
SKU Non disponible
ISBN 13 9780500290491
ISBN 10 0500290490
Titre Graphic Design Theory
Auteur Meredith Davis
Série Graphic Design In Context
État Non disponible
Type de reliure Paperback
Éditeur Thames & Hudson Ltd
Année de publication 2012-09-17
Nombre de pages 256
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible